This book will clear up the many myths and misconceptions that currently exist within the invention industry. Inventors, entrepreneurs, and product developers are tasked with traversing this unknown territory, at times moving in the wrong direction or not knowing the next step needed to bring their ideas to fruition. This book continues to answer the question "What do I do next?", asked by an inventor who has a good idea, but is unsure as to what the next step(s) should be. The author created this book after directing thousands of products through the many steps and phases of product design and development. Because of the knowledge and experience, within these pages is a proven step-by-step guide to help you move through the complete process, clearing any doubt or confusion, thus allowing you to transform your product from napkin to store shelf faster, giving your big idea the best chance of success and profitably.