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October 9, 2017
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October 9, 2017

Venture Catalyst, a Compassionate Capitalist, Economist, Investor, and Entrepreneur. Karen Rands is the Leader and Advocate for the Compassionate Capitalist Movement. She believes entrepreneurism is the greatest source for wealth creation. “You don't have to be a successful entrepreneur to create generational wealth if you can learn how to invest in those companies that have the potential to be the next big thing”, according to Karen. Karen is the Founder and CEO of Kugarand Capital Holdings, an consulting and advisory firm for entrepreneurs and investors. From 2001-200012, she managed and rebuilt the Network of Business Angels & Investors to be one of the most active angel investor groups in the Southeast and notable national recognition and has morphed that into the National Network of Angel Investors. To date, over 2000 investors have participated in some aspect of Karen’s investor education offerings and over 5000 have attended her events seeking to meet with entrepreneurs that have compelling investment opportunities. Furthermore, over 1000 entrepreneurs have benefited from Karen’s teaching and coaching, many of them applying that knowledge to their business strategy, and capital raise activities. Her clients have raised over $60 Million (est) combined and created hundreds of jobs, according to what we have been able to track.
www. insidesecretstoangelinvesting.com
http://insidesecretstoangelinvesting.com
 

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Podcast Notes

1YouTube generated podcast notes, please excuse any typos.
hi everyone and welcome to the inventors
0:04
Launchpad Network I am
0:07
carmine danesco your host for today's
0:10
show and today on the launch pad we have
0:13
an expert in finding capital I know a
0:17
lot of inventors a lot of our listeners
0:18
are always looking for a way to bring
0:20
some funding into their invention into
0:23
their startup into their business just
0:25
to get it going
0:27
Karen is the CEO the president of
0:30
Kangaroo Capital Holdings she's an
0:33
author which we're gonna get into during
0:35
the show keynote speaker she hosts
0:37
events she's an advocate for
0:41
compassionate capitalism we'll get into
0:43
what that means and what she how she
0:47
talks about that like what is
0:48
compassionate capitalism I have her on
0:51
the line and we'll bring around now hey
0:52
Karen thanks for being on the show today
0:54
great carmine thanks for having me I
0:56
have one small correction to make Oh God
0:59
it's cougar and Capital Holdings ogre
1:03
and okay what did I say that
1:05
you said kangaroo it's not even close
1:10
let's got a K in writing but cougar
1:17
rabbit sounds like money it's about the
1:19
money so that's what we're gonna be
1:20
talking about how cougar an okay that's
1:22
okay very good very good
1:24
oh that's awesome and I'm glad you're on
1:26
the show today you have so much
1:27
information the main thing about what I
1:29
was excited to have you on the show
1:30
today
1:31
well that main thing but is most of our
1:33
clients most of the inventors most of
1:35
our listeners are looking for some type
1:39
some type of investment doesn't have to
1:40
be a lot it doesn't have to be a little
1:42
could be in the middle whatever but they
1:45
believe that they're ready or they're
1:46
looking for investment capital but they
1:49
don't even know where to look how to
1:51
look what to say I mean and I know that
1:53
you wrote a book about this particular
1:57
process but it's from the other side the
1:59
investor side is that correct
2:00
yes yeah so it's inside secrets to angel
2:05
investing it's a really a step-by-step
2:08
guide for how people with means to be
2:12
able to
2:13
look at and evaluate and decide to bring
2:17
in investing in entrepreneurs and
2:18
private companies
2:20
into their portfolio or the way they
2:21
would look at investing in real estate
2:22
or something like that as a wealth
2:24
creation strategy but being able to
2:27
maybe a lot of times an entrepreneur a
2:29
lot of times investors or or people
2:31
means will have a desire to be an
2:34
entrepreneur
2:35
but they're not quite sure they want to
2:37
take on all the risk this is a way for
2:38
them to invest in the passion of an
2:42
entrepreneur an invention perhaps that
2:43
they really like without all the risk
2:46
associated with being the one that man
2:48
in the shop yeah I mean the book itself
2:51
I mean to me it's kind of like having
2:53
the other side's playbook you know what
2:56
those investors those type of people are
2:58
looking for when when they're looking at
3:01
a company looking to invest you know and
3:03
there's a lot of misconceptions to me on
3:05
the different types of investing and you
3:08
specialize I think in the angel
3:10
investing side is that right that's
3:12
correct in it can you give a little bit
3:14
of background what an actual angel
3:16
investor is because I know there's so
3:17
many different types of investing well
3:20
angel investing is sort of a blanket
3:23
term for the bottom line is people that
3:27
are writing their checks out of their
3:28
own checking account and putting it into
3:31
you know private companies buying equity
3:34
and companies and get you know holding
3:37
that and getting a return on that
3:38
investment when there's some other event
3:41
that caused a liquidity event for them
3:43
and so with in that case and then also
3:46
within the book I have a section that I
3:48
describe all the different types of
3:49
investors from passive investors to
3:51
active investors to what we call
3:53
professional investors which are people
3:55
that might trade time and knowledge in
3:58
addition to some money for for equity
4:01
and then you also have super angels
4:05
which are the ones that are like the
4:07
ones you hear out on West compass a lot
4:09
of times they put a lot of money into a
4:11
company or they put a lot of money to
4:13
work and a lot of companies and an
4:14
incubator or something like that but to
4:17
give them a little tickle the most angel
4:20
investors are traditional type that have
4:22
always been defined are making an
4:24
average investment of about $25,000
4:27
the national average on that okay great
4:30
great and you know one of the one of the
4:32
main things our platform here a lot of a
4:38
lot of inventors and sometimes we get
4:40
people who who have taken their products
4:42
to market or they get a purchase order
4:46
and they get lucky enough to get a
4:48
purchase order and they'll call us in a
4:50
panic because they've actually reached
4:53
what they wanted but then they say I
4:55
need the money to get the purchase order
4:59
field I don't I don't have the money to
5:01
fill the order I don't even have the
5:02
money to make the product is that
5:04
something an angel investor would be
5:06
able to help with sure so that kind of
5:09
an angel investor would be somebody that
5:11
is much more tactical so one of the
5:14
areas that I described in the book for
5:17
investors is that if you're not sure you
5:20
know after you do your own sort of risk
5:21
assessment where you want to go and how
5:24
much how much capital you have to make
5:26
available one of the tenants is that if
5:28
you're going to be a true angel investor
5:30
you need to have a strategy that says
5:32
you're going to invest in five companies
5:34
over a period of time because you have
5:37
to diversify your portfolio of private
5:40
companies just like you do with real
5:42
estate or other things so if you're not
5:45
sure you don't have $250,000 to put into
5:49
multiple companies you know 25k here 50k
5:52
here and you might be just starting out
5:55
and you might though you know what I
5:56
feel like I have like $50,000 available
5:59
to me this year to invest in companies
6:01
but I don't want to have that sit and
6:04
ride for five six seven years while I'm
6:07
waiting for that company to get bought
6:08
or something else what can I do with it
6:11
so one of the areas that I talked about
6:13
in the book that I think is really
6:14
really good for people that are getting
6:15
started in angel investing and also for
6:18
those entrepreneurs like you described
6:20
is that they can be the bank when the
6:23
bank won't be the bank so when you argue
6:25
you've got that big order you you know
6:27
there's you know there's like pieces of
6:29
parts is the purchase order financing
6:30
and then there's the cat the factoring
6:33
the receivables financing and it all
6:34
kind of moves that particular profit or
6:37
the process and then you can do it again
6:39
but almost all purchase sort of
6:40
financing is
6:41
100% financing they want you to have
6:43
some percentage of that number in the
6:46
bank or in escrow well you can use that
6:49
investor capital to be that money and
6:52
they make a little bits per centage on
6:54
it like they're alone or they might get
6:57
equity for that too but it just sort of
6:58
sits there to be able to be the Nugget
7:01
that finances all of the growth capital
7:03
through food sort of financing and
7:05
receivable financing and so on and so
7:07
forth and so to the investor there make
7:09
it better than the stock market you know
7:11
and they might make two or three points
7:13
in a month on that money and they just
7:16
every month it comes in and they build
7:18
their own nest egg so then then they can
7:20
take some of that money and go to
7:22
traditional equity investing with it but
7:24
it's a great way a great marriage I love
7:27
the idea of that between entrepreneurs
7:29
and investors being able to do that win
7:31
there and it's also tangible then
7:33
investors should be really comfortable
7:35
with that because they know it's really
7:37
going towards something that's going to
7:38
generate revenue it's not just those
7:40
things it will this product really work
7:42
I don't really know let's go create a
7:44
bunch of prototypes it's it's actually
7:46
the probably the least risky way for an
7:49
investor to get involved in some kind of
7:51
invention that a company is doing true
7:53
true and you know we get a we get all
7:56
through the whole system you know we
7:58
hate new inventors they have an idea
8:00
they haven't been able to or the funds
8:03
to maybe manufacture a small amount but
8:05
they have a prototype they have ideas
8:07
they have intellectual property maybe
8:09
they've gone that far and then we go all
8:11
the way through to people that have
8:12
product they've they've made you know
8:14
ten 2000 units of they sold you or
8:16
they're actively selling so having that
8:19
full gamut is kind of good and what the
8:21
thing that I hear all the time is that
8:23
you know inventors or business owners
8:26
they that it's hard for them to find
8:29
funding and from from your book and from
8:31
what you're talking about those
8:32
investors are out there
8:34
it's just they need to be ready to
8:37
accept that funds I mean how do you go
8:39
by go about I guess if you if you're
8:43
looking for some investment or an angel
8:45
investor they're there groups are there
8:46
ways to to find them and then maybe we
8:50
can step through some of the mistakes
8:52
that you would make when you've actually
8:53
find them
8:54
okay so I want to lots of pieces there
8:59
to talk about so you may have to remind
9:02
me you know I come back because I want
9:04
to go to something you said sort of at
9:05
the beginning of being ready right
9:07
so I equate in a lot of times with
9:10
entrepreneurs it's like it's kind of
9:12
like when they've got a product
9:13
particularly inventors should be able to
9:15
you know relate to this if you had a
9:17
product made and you got one and you go
9:20
and you're sitting down with a buyer at
9:22
a store they're like great I love it I
9:24
think are people I want a hundred of
9:26
them how much you go uh I don't know um
9:29
well how can long till I get them and
9:31
they're like well I just did this one on
9:33
a 3d printer I don't really know how
9:34
long it's going to take to actually
9:35
manufacture it or where I'm gonna go do
9:37
that stuff you'd be so far ahead of the
9:39
game of what you need to do in
9:41
sequencing and they blow your shot right
9:44
with that buyer because then the buyers
9:45
know like that's a Mickey Mouse
9:47
organization where we're just keep
9:49
looking for somebody else that actually
9:50
knows how to make that day and so it's
9:53
the same thing when it comes to
9:55
investors you have to know all of that
9:58
stuff as well you may not have exactly
10:02
the answer but you got to know why you
10:03
don't have the answer well you know all
10:06
we being able to do so far is create
10:08
this we've gotten quotes on moles that
10:10
are this amount of money and this kind
10:12
of stuff but you know until we actually
10:14
start the process whatever it is that
10:16
you you have to have at least gone
10:18
through the effort to try to get the
10:19
answers to the questions so that you
10:21
know what questions still need to be
10:23
answered and you can advise an investor
10:26
that's at that very earliest stage at
10:27
that startup seed stage on those things
10:30
so they understand the risk and they're
10:32
buying into the fact that one you're
10:34
smart enough or you know you know the
10:37
basic process and therefore they're
10:39
trusting that you're going to manage
10:41
your money well to be able to get
10:42
through to that and get to the other end
10:44
of it to actually have a product that
10:46
can go to market and you can go get the
10:48
rest of the money and stuff like that so
10:50
that's that first piece of it so where
10:52
do you find those people so the ones
10:54
that um at the very okay so there's it's
10:58
really kind of the traditional equity
11:01
play investment world you have your
11:04
friends and family and sometimes people
11:06
call them fools regular angel investor
11:09
called these guys fools but these guys
11:11
wouldn't have anything to invest in if
11:13
it wasn't for the Fred's families and
11:15
fools okay the reason why they call it
11:17
fools is because all those questions I
11:20
just talked about aren't answered but
11:21
somebody will love the idea of it I
11:24
think oh my god I can't believe nobody
11:26
else has ever thought of it
11:26
doctors are notorious for be there and
11:28
they're not fools they just have a lot
11:30
of money and they know a lot of needs in
11:32
their marketplace of solutions so
11:34
they'll invest money into some things
11:36
that aren't ready for that or at a
11:39
higher valuation than what it should be
11:41
and so they'll they'll mess it up for
11:45
those other angels later on sometimes
11:47
and it has to be worked out so you got
11:49
you have friends and family or I call
11:52
them an affinity group and then you got
11:54
business people in the business of
11:56
investing angel investor groups
11:57
traditionally are the most obvious
11:59
places you find them in angel Co if you
12:03
google on your Google you can probably
12:05
find them for your state your city if
12:08
there's one that's structured because
12:09
you're gonna have a website you can find
12:12
them online on angel code that an angel
12:14
list is the one that most of the
12:16
software they a lot of them use that
12:17
software for their for their submissions
12:20
and then on angel Capital Association is
12:23
the national most recognized national
12:25
organization that provides resources to
12:28
traditional angel groups and angel
12:30
networks and they'll all be listed there
12:32
by state right and then you have your
12:35
venture capital firms right and along
12:37
the way in between there's a you know
12:39
ones that are hybrids of this or that
12:41
and there's angel funds that kind of act
12:44
like VCS but they're not really be
12:46
seized and then there's boutique in
12:47
theses that kind of act like angel
12:49
groups that are pooled money and there
12:51
are all kinds of little hybrids of those
12:53
those sort of things but the best way as
12:55
with anything when you're building a
12:58
team or something like that
12:59
you're going to you can go and look on
13:01
any of these places and find them when
13:03
they have some kind of a web presence
13:04
but to get access to it a lot of times
13:06
it's it's networking it's is who do you
13:10
know LinkedIn is a great way to find
13:13
inroads into some of those things we're
13:16
into some of those people I suggest a
13:19
lot of times people go to Angel Co and
13:21
find a company that's similar to
13:22
they're doing and find the people that
13:24
had invested in that company and then
13:27
backtrack it through and go LinkedIn and
13:30
find them who do you know on LinkedIn
13:31
and you can't just go out and and you
13:35
know say hey man I got this great thing
13:36
and come give me money because you can't
13:41
hold is they'll go not the leak
13:44
you know they won't even respond to it
13:46
because particularly if they've got it
13:49
in a profile of their an angel investor
13:51
they're getting dozens of them a day if
13:54
you know I get them you know because I
13:57
have been an angel investor and I do I'm
13:59
not an accredited investor but I've been
14:00
participated in angel deals and and so
14:04
you know as a result of that I get
14:06
solicitation then because I know age
14:08
you'll see my angel group so I get them
14:09
all the time myself and I'm not even as
14:11
out there advertising it so you know the
14:14
the it's just like it's kind of like you
14:17
know the old adage if you want to feed
14:19
birds you don't chase the birds you toss
14:21
them seeds and then they come towards
14:24
you right they flock after you so you've
14:27
got to make them hungry you got to know
14:29
what you have and make them hungry for
14:31
it
14:34
and you do that a lot of times through
14:36
because mentoring you ask them a
14:38
question about something instead of
14:39
asking them for money you ask them
14:41
questions if you're out Network and you
14:42
learn how to talk about your company and
14:44
you find in resin there's lots of
14:46
opportunities for networking and events
14:47
that go on in any given city that
14:50
they'll be investors at and one of the
14:52
things that I also tell companies to do
14:54
to try to find those ones that have
14:56
potential for for being a true investor
14:58
that is an affinity group that gets what
15:01
you're trying to do they like it they
15:03
have they understand the market or they
15:05
understand you and what you're trying to
15:06
do because they're in that space find
15:11
common events that those people might be
15:13
I was talking to a guy that was at our
15:16
local inventors association here in
15:18
Georgia and he invented this kit
15:20
whatever this thing for cleaning fish on
15:23
a boat really easily without making a
15:25
mess and it was a really clever thing
15:28
he's trying to find investors yeah he
15:29
was in some local boutique retail stores
15:32
like that I said go to a boat show huh
15:34
the guys that are walking around looking
15:36
for a half a million dollar boats have
15:38
got some money or you know think about
15:40
it and you walk around and you have like
15:42
a little like a video on your thing of
15:45
somebody using it and then you don't
15:47
just walk up go hey you want to put a
15:49
fish-cleaning kit no you know or you
15:52
could be a sponsor you know you have a
15:53
booth that's there but that'd be first
15:55
couple times better to just walk around
15:57
and start talking to oh you got to buy
15:59
this for fishing what kind of idiot a
16:01
pain in the butt when you have to click
16:03
your fish and your boats all messed up
16:05
and all that kind of stuff like yeah you
16:06
go well let me show you something and
16:08
you show them this video they're like
16:10
wow where do I get that you know you
16:12
start the conversation I mean you go
16:14
where the people are that you think and
16:17
you just you just talk to them and you
16:20
get them to go if they would buy it and
16:23
then you say yeah we would be in all
16:26
these stores if we only had you know we
16:28
were looking for some partners to share
16:29
in our financial success and they're
16:31
like yeah well I want to share it's
16:33
gonna be a great product I want to
16:34
sharing your financial success so you
16:37
know we're you know let's get together
16:38
for coffee and talk more you know that
16:40
kind of thing that is um it's kind of
16:44
amazing that you said that because one
16:47
what you just talked about I didn't
16:48
realize and I guess just my naive that
16:50
angel investing is such a big business
16:52
that there is groups and companies and
16:55
venture capital is that there are so
16:57
many people out there that are looking
16:59
to invest money one that is such a big
17:01
business is is awesome but because it's
17:03
such a big business to go to where the
17:06
people are your idea to go and find them
17:09
it may be a way for you to read out all
17:12
of those steps that you would need and
17:14
all the hoops that you would need to go
17:15
through if you go to those people that
17:17
are that have some money that are
17:19
interested in fishing like you said or
17:21
whatever your invention is about and we
17:24
know that there's events for almost
17:25
every type of industry that might be a
17:29
real great way to to cut out that red
17:32
tape in a sense now you're still gonna
17:33
have to be ready to take then that money
17:36
right you find when you find a person is
17:39
there is there a couple things that
17:41
you've seen or that you've heard about
17:43
that hey I found this investor he's
17:45
really interested in my product but is
17:48
there a couple things that I need to
17:51
make sure I'm ready for or there are
17:52
some issues or problems or mistakes that
17:56
you that just jump right out in your
17:58
head that when I do find that investor
18:00
that could kill the deal okay so
18:02
assuming we're talking about somebody
18:04
that's sort of a prototype stage kind of
18:07
a deal already I'm sorry yeah yeah
18:10
you're right yeah so the big thing is to
18:14
truly make sure that they have their
18:15
intellectual property protected and so
18:18
if they've not and be very clear about
18:21
whether it's a patent they've done
18:23
patent research they've done patent
18:26
filing they have patent pending or
18:29
patent they've actually been awarded a
18:32
patent because if you say I have a
18:34
patent and you're only you're not that
18:36
you're anything but that last one then
18:38
your credibility just went out the
18:39
window right and so you have to
18:41
understand that and I describe that in a
18:43
book to the investor side that says be
18:47
aware that these are the four levels of
18:49
patents or kind of patent you know
18:52
comfort stuff and so you know and be
18:54
aware of what they're doing because all
18:56
of them mean something and all of them
18:57
are part of the risk paradigm on there
19:00
so that's
19:00
making sure they got their intellectual
19:01
property protected and there's a lot of
19:03
other ways to protect it besides just
19:05
patents as well but they have to be true
19:08
to that
19:08
and the second thing is non-disclosures
19:13
most most investors that are serious
19:16
investors will not sign a nondisclosure
19:19
until they get to the due diligence
19:21
phase so the sitting down having coffee
19:23
talking about what it is you're doing
19:25
what your terms are things like that
19:27
they won't sign it for that they won't
19:29
sign it so they want to get into
19:30
actually how's it made or any of the
19:32
real details and so the things that
19:34
you've yet to really decide as an as an
19:37
entrepreneur what is it that it's kind
19:40
of protecting your financial forecast is
19:42
not a something that needs to be
19:44
affected because it's it's make-believe
19:45
for all practical purposes at this point
19:48
nobody else is going to go do anything
19:49
with it now it may be very personal
19:51
private to you and what you think and
19:53
it's very but all that kind of stuff but
19:55
no investor is gonna go oh I never
19:56
thought about you know doing that
19:58
multiple on my sales you know so it's
20:01
like that's gonna be so that's not
20:03
something that needs to be protected so
20:05
it's the protecting your intellectual
20:07
property and once you have a patent
20:09
filed you don't have to worry about that
20:11
on an Indian disclosure NDA any out
20:13
because they could always just go look
20:15
it up right and so it is an effect
20:18
public information let's file it okay so
20:21
so that that's a piece of it the second
20:24
the other thing that you need to do is
20:25
make sure your organizational documents
20:27
are really done you know to me you must
20:31
you can't do it before oh I haven't
20:32
incorporated yet because how you
20:35
incorporate will dictate how you take
20:37
money in a large part and if you have
20:39
any co-founders or people that have been
20:41
working with you that are that are kind
20:43
of part of your team do not wait till
20:45
the amani comes in before you to figure
20:47
out what your shares are or what your
20:50
buy/sell is or win somebody's because
20:53
you know a lot of times she things have
20:55
done on a handshake or there's these
20:56
assumptions that have been made oh I've
20:58
been working with them helping them all
21:00
this kind of stuff and that person's
21:01
expecting they're gonna get like 20% of
21:03
the company and this guy's thinking
21:05
they're gonna get 2% of the company that
21:06
stuff needs to be worked out before you
21:08
sit down with any real money person
21:10
because if a money person smells that
21:12
there potentially is a
21:14
come down the road and you've not done
21:15
that not going to get involved in that
21:18
main thing you that entrepreneurs need
21:20
to keep in mind in all of this stuff in
21:23
this prep work and when they're done and
21:25
they're all the different levels that
21:27
they're pitching and this kind of goes
21:28
back to what I said early on about
21:31
descending stuff out is that investors
21:34
have options the people with the money
21:36
they have all the options they can
21:39
choose to invest in your deal or a
21:41
franchise or a new boat or whatever
21:45
right and so you're competing against
21:48
all the other things they could spend
21:49
money on even other companies that are
21:51
looking for money and so you have to be
21:54
able to show to them based on the
21:56
emotional appeal of it oh I like this
21:59
better than my boat this is no return on
22:01
investment on a boat right but they're
22:03
going to get a return on investment on
22:05
theirs versus oh this piece of
22:07
beachfront property right is well what's
22:10
the return on investment compared to all
22:12
the other things that they can get
22:13
compared to the risk associated with
22:15
that so as you get ready to go out to
22:17
raise capital it's understanding what
22:19
bit in their mind is the risk right so
22:22
we talked about structure or protecting
22:25
those are all barriers to entry and
22:26
things or barriers against it but then
22:28
also it's it's what do you know about
22:30
your marketplace that kind of like what
22:31
we talked about earlier about these
22:33
questions that get answered and so you
22:35
have to understand who's going to buy it
22:37
why they're gonna buy it how much
22:38
they're gonna pay for it can you make it
22:40
for that and make some money on it so
22:42
even if the numbers aren't in concrete
22:44
you've got a good understanding and a
22:47
methodology of how you got to that point
22:49
so that they can to have a conversation
22:51
about it
22:52
so that's not going out and paying
22:54
somebody a bunch of money to go do your
22:55
business plan for you and they make up
22:57
the numbers you can't talk about it you
22:59
have to bite the bullet and do that
23:01
research yourself and it's all available
23:02
now either through Google or small
23:04
business development centers or
23:05
someplace you can get any information
23:07
that you need to know how your business
23:10
is going to start and grow and all those
23:12
kind of things and at least have a
23:13
baseline for it and then the last thing
23:15
is is how you value like how much money
23:19
you're going to take in based on the
23:20
valuation of your company and so you
23:23
know rule of thumb particularly if
23:25
you're in an idea stage if it's a tech
23:28
company and or something that could get
23:30
to market pretty easy it's about a
23:31
million dollar valuation is at a seed
23:34
stage level so you're not going to go
23:36
out and ask for two or three million
23:37
dollars as a seed stage company because
23:39
it's more your money your company's
23:41
value that right so you have to figure
23:43
out what can you do in little increments
23:46
so you will be growing value all along
23:48
your way so 25% now later on when you go
23:52
and race three times the amount of money
23:54
it might be another twenty five percent
23:56
right but they got because you know
23:59
there's a whole thing about and the
24:01:00
small business development centers can
24:02:00
help startups with this on figuring out
24:04:00
how many shares to put out there all
24:06:00
that structure but that's one of the
24:08:00
reasons why you've seen convertible
24:10:00
notes or these simple note agreements
24:14:00
that's become popular out of California
24:16:00
now and they're basically saying that we
24:19:00
don't really know what the value of the
24:20:00
company is going to be at this stage so
24:22:00
we're going to loan you money
24:24:00
under these conditions that it's going
24:26:00
to be worth it's going to be worth some
24:29:00
percentage of whatever the value of that
24:32:00
company is this you know there's some
24:33:00
something that we're going to decide on
24:36:00
and we're going to do and then we're
24:37:00
going to convert when you do your real
24:39:00
round of angel money and it becomes part
24:42:00
of that but you avoid that valuation
24:44:00
conversation at the very early stage
24:47:00
when it's hard to get agreement on when
24:49:00
that is and then it just converts that
24:51:00
when you have something more tangible
24:52:00
you have actual product and you know
24:54:00
things like that then you could measure
24:56:00
it on so those are the big things I you
24:59:00
so it's it's it's protection
25:02:00
understanding what you can disclose your
25:06:00
founders agreements and the structure of
25:08:00
the company really understanding your
25:10:00
go-to-market in your marketplace and and
25:12:00
the fundamentals of making money at it
25:14:00
and then what's the valuation of how you
25:16:00
structure that initial offering so that
25:18:00
you don't shoot yourself in the foot
25:20:00
when it comes to raising capital later
25:21:00
on yeah we can you really know your
25:26:00
stuff on this I'm sitting here trying to
25:27:00
write down notes and this is at every
25:30:00
point that you made is so interesting I
25:33:00
mean we could probably put a show
25:34:00
together on each point that you made
25:36:00
because I don't know you I could tell
25:39:00
where you're talking that you've seen
25:41:00
these
25:41:00
issues arise I can tell just how you
25:46:00
were talking and I have to I mean at
25:48:00
each of these intervals each thing you
25:50:00
talked about not only the intellectual
25:51:00
property the organization is so
25:53:00
important being ready to accept that
25:55:00
money evaluation obviously we've heard
25:58:00
these crazy valuations from business
26:01:00
owners or they're not even a business
26:03:00
yet innate their work Billy millions of
26:05:00
dollars and then I've never heard of
26:07:00
this convertible notes it seems like the
26:09:00
angel investing and the investment
26:11:00
investment community in general they're
26:13:00
getting a lot smarter they're getting
26:14:00
better at what they do it seems like oh
26:16:00
sure I mean you think about it angel
26:19:00
investing I mean as a term it started
26:22:00
out back in 1920s or something like that
26:25:00
and it was it was patron of the Arts you
26:28:00
know if you've ever seen sometimes a lot
26:31:00
of times in programs of nonprofit
26:33:00
community theaters it'll have that are
26:35:00
angels so that was how it rigidly
26:37:00
started way back on Broadway and then it
26:40:00
evolved with the Securities Exchange Act
26:43:00
when the very wealthy the Rockefellers
26:45:00
of the world wanted to be able to do
26:47:00
deals with private and investment and
26:50:00
investing in infrastructure and things
26:52:00
like that but they didn't want to have
26:53:00
to disclose it all to the public like a
26:54:00
public company so the SEC gave them the
26:56:00
rules that became for for private
26:58:00
investing and then they took on the
27:00:00
angel investing but it never really
27:01:00
really caught on until what led up to
27:05:00
like in the 80s when you had Apple and
27:08:00
Microsoft and Amazon was just starting
27:11:00
and eBay was just kind of starting in
27:12:00
the late 80s early 90s and it was um
27:15:00
those companies particularly when some
27:18:00
of those like Apple and Microsoft went
27:21:00
public in 87 ish timeframe it was the
27:25:00
first real example of how individuals
27:28:00
could make money with a company that
27:30:00
went public and they and it you know
27:33:00
that that you know what is if they say
27:35:00
that Microsoft created thousands
27:38:00
thousands of millionaires or something
27:41:00
where they're offering from employees as
27:42:00
well as investors and so that was kind
27:45:00
of like the first where people went oh I
27:46:00
didn't know I could do that and they
27:47:00
started understanding the rules changed
27:49:00
from and I have a whole section for
27:51:00
anybody that really really wants to put
27:53:00
themselves to sleep at night on all the
27:54:00
regulations it's called it's an
27:55:00
appendix okay but it's all section that
28:01:00
you that goes through all of that
28:03:00
history but they've changed the
28:04:00
regulations along the ways it made it
28:06:00
easier for VC money to gain and invest
28:08:00
money the guys they got less regulated
28:10:00
in the VC space and it wasn't really
28:12:00
until until what led to the dot-com that
28:15:00
it became something that it was like
28:18:00
this whole saying that fueled itself it
28:20:00
was like I call it the it's like the
28:22:00
money river that ran through the capital
28:24:00
markets right and so as people were
28:27:00
making money in private companies that
28:28:00
were going public their buddies would
28:30:00
see it funny to want to get involved and
28:32:00
it created this whole ecosystem that
28:35:00
Street wrenched a little bit in the
28:38:00
early 90 in the early 90s after again I
28:41:00
mean the early 2000s after the.com bomb
28:44:00
but it was the foundation was laid and
28:47:00
its continued to grow and they've gotten
28:51:00
smarter and smarter with the education
28:53:00
on it and the NGO capital associated I
28:55:00
mentioned before Kauffman Foundation
28:57:00
that provides education to them that
28:59:00
they give to the angel group so the age
29:00:00
of groups have becoming I've become a
29:02:00
lot more structured and smart and the
29:04:00
way they evaluate companies the way they
29:06:00
negotiate terms they don't try to be
29:08:00
sharks and take too much they want the
29:11:00
company to be able to grow the founders
29:12:00
to remain incentive in it and stuff like
29:15:00
that and that's one of the reasons why
29:17:00
my book was so important because there's
29:19:00
really nothing out there for an
29:21:00
individual to be able to learn how to be
29:24:00
an angel investor they're not part of
29:25:00
one of those groups and I found within
29:27:00
my own angel group when I was running it
29:29:00
the NBA night that was the predecessor
29:32:00
to the national network of angel
29:33:00
investors is that there was a lot of
29:35:00
people that had day jobs and either
29:37:00
because of geography or time they just
29:39:00
really couldn't participate in these
29:41:00
structured angel groups that require a
29:42:00
lot of volunteerism for them to run from
29:45:00
the members and so there needed to be
29:48:00
something that would be a playbook for
29:51:00
those people that go wow I always want
29:53:00
this crowdfunding sounds interesting
29:55:00
oh I didn't know I could invest in a
29:57:00
private company before they went public
29:58:00
you know I didn't know any of that stuff
30:00:00
how do I do that where do I get the
30:01:00
information and so just like you think
30:03:00
about real estate investing for example
30:05:00
20 30 years ago you invested in real
30:08:00
estate
30:08:00
was only the most wealthy and
30:11:00
institutional investors and then people
30:13:00
like Robert Kiyosaki
30:14:00
kind of broke that paradigm where he did
30:16:00
the cash flow quadrant and move your
30:18:00
money to the right side of the quadrant
30:19:00
and put your money to work your house is
30:21:00
not an investment he's a liability right
30:24:00
and then you get to put your money to
30:26:00
work over here and so business owners
30:28:00
and investors but a lot of it got
30:29:00
focused on real estate and he said all
30:31:00
this cottage industry pop up of people
30:33:00
learning out to invest in real estate
30:35:00
and you had schoolteachers and you had
30:37:00
all kinds of people say it's saving up
30:38:00
so they could invest in real estate or
30:40:00
people come into a little money because
30:42:00
of an inheritance they invest in real
30:44:00
estate
30:44:00
well my mission with the comparison
30:47:00
capitalist movement is to you this is
30:49:00
the first of many but this is the Bible
30:51:00
the inside secrecy angel investing is
30:52:00
the Bible so that investing in
30:54:00
entrepreneurism because of a really cool
30:57:00
product or a really cool breakthrough
30:59:00
and technology or science or whatever
31:01:00
we'll go to get to market that
31:04:00
innovation will come to market jobs are
31:06:00
we creating a wealth or could be created
31:07:00
because the average person will know how
31:09:00
to put their money to work in
31:11:00
entrepreneurism the same way that they
31:13:00
strive to do real estate investing they
31:16:00
will strive to learn how to invest and
31:18:00
entrepreneurism and that's what it's all
31:19:00
about yeah well that's why I was so
31:21:00
excited to have you on the show because
31:23:00
in reality we have have we have investor
31:26:00
or people that want to invest people
31:29:00
that have come into some money or just
31:32:00
give us a call and say hey you guys have
31:33:00
any cool products I'd like to invest
31:35:00
some money in it and we've pushed them
31:36:00
over to your book because just like an
31:38:00
inventor thinks they're ready for
31:40:00
funding an investor thinks he's ready to
31:43:00
invest and and there could be mistakes
31:45:00
made on e on either side if it's a new
31:47:00
investor you know with the job that came
31:54:00
out I was with hundreds of people at 20
32:01:00
companies pitching we did the whole
32:04:00
thing right and on the biggest challenge
32:06:00
was this barrier of general solicitation
32:08:00
so when the jobs that came out and they
32:10:00
were talking about being able to remove
32:12:00
that and so we call it the
32:13:00
disintermediation of the marketplace so
32:16:00
all those intermediaries the
32:18:00
intermediaries that were the gates to
32:20:00
get to the
32:21:00
investors and also the people that
32:23:00
should be advising the investors where
32:24:00
to invest and wouldn't talk about
32:26:00
private companies that's all been
32:28:00
removed for a large scope for many of
32:31:00
the ways that people can raise capital
32:33:00
but the worst thing that can happen with
32:35:00
the jobs if I call it the great
32:36:00
experiment of the JOBS Act which on all
32:39:00
intensive purposes totally what we
32:42:00
needed in order to grow entrepreneurism
32:44:00
and innovation and the thing that really
32:46:00
you know I think the thing that makes
32:48:00
America great truly is
32:50:00
entrepreneurialism and the ability to
32:52:00
think of something and it can become
32:55:00
something and it doesn't happen anywhere
32:58:00
else like it does here okay but that
33:00:00
great experiment would fail if you get
33:02:00
those people to go oh it's so exciting
33:04:00
crap why did they go and they they don't
33:06:00
know how to evaluate whether the company
33:08:00
really has the pieces of parts like we
33:10:00
talked about together because they could
33:12:00
just might as well just I mean they can
33:13:00
have more fun going to Vegas and and
33:15:00
throwing it away on the gambling tables
33:18:00
you know for that matter then you're
33:20:00
putting it into something that they have
33:22:00
their hopes and dreams in and it gets
33:23:00
flushed down the toilet only because
33:25:00
they didn't ask the right questions so
33:26:00
in the book I have this here's the
33:28:00
questions to go to with your meeting
33:30:00
with that entrepreneur and it's not in
33:32:00
their business plan and I there's a
33:34:00
resource portal that comes with it so
33:35:00
there's like a spreadsheet when they can
33:36:00
go and score with different elements of
33:39:00
a business plan and and from a pitch and
33:41:00
if they're missing something they get a
33:43:00
score on that and they can choose based
33:46:00
on other factors to go and have a
33:48:00
follow-up meeting with that entrepreneur
33:50:00
or follow-up call or a Skype call or
33:52:00
something like that and they can get
33:54:00
those questions answered and know who
33:56:00
where that company's going to move
33:57:00
through the process of them making that
33:58:00
decision and they meet their criteria
34:00:00
because it's it's it's taken the emotion
34:03:00
out of it that's why they call them
34:04:00
fools because the fools are the ones
34:06:00
that have s totally on emotion and not
34:09:00
about on practical stuff as well there's
34:11:00
always an element of emotion when you're
34:13:00
trying to decide between company a and
34:15:00
Company B that meet the basic other
34:17:00
metrics of risk management and risk
34:19:00
versus reward but when it comes down to
34:21:00
its emotion oh I like this guy better or
34:24:00
I think this products a little cooler
34:25:00
you know that's the emotion side of it
34:27:00
but you've got to have the foundation
34:29:00
and the basics on the investment side or
34:31:00
you know
34:32:00
odds are you won't lose your money oh
34:34:00
yeah there's no doubt and and me I say
34:37:00
I'm an inventor and I bring on an angel
34:39:00
investor go through all the trouble I
34:40:00
wanted an investor that kind of knows
34:43:00
what he's doing I'm looking baby to that
34:44:00
investor for some help and some guidance
34:46:00
so so yeah I mean you know obviously an
34:50:00
invest an entrepreneur or an inventor is
34:53:00
going to try to get that money yet but
34:55:00
but rushing into it and Karen as you're
34:57:00
saying it could be a mistake for both
34:59:00
parties so informed educated people on
35:02:00
both sides it is is really important it
35:05:00
really is yes absolutely so hopefully
35:09:00
we're going to have the mirroring of
35:11:00
these two communities in a big way over
35:13:00
the next few years and okay so it's been
35:15:00
so I guess probably one of the most
35:18:00
painful things about the business that
35:20:00
I've been in is when you see a really
35:22:00
really thoughtful and inspired
35:25:00
entrepreneur with a great product that
35:28:00
just doesn't get to the market and and
35:30:00
mankind loses out I mean I've seen
35:33:00
whether it's it's medical treatments
35:35:00
just a really new cool way of doing
35:38:00
things you know just not get to the
35:41:00
market because of money you know and if
35:43:00
it's something that we can solve I mean
35:45:00
there's all kinds and there's bad
35:47:00
decisions that entrepreneurs make you
35:48:00
know and things like that that can lead
35:50:00
to failure but when there's something
35:52:00
and they're willing to learn they're
35:54:00
coachable they have all this stuff but
35:56:00
they just can't figure out how to get in
35:59:00
front of enough investors to be able to
36:01:00
tell their story so that they can have
36:03:00
success before it's too late because
36:06:00
sometimes they'll spend money the wrong
36:07:00
way and they'll do stuff and they'll go
36:09:00
through money and then they get into a
36:10:00
desperate situation and that's never
36:12:00
good but if they can they can time it
36:14:00
right if they can do their due they're
36:16:00
the foundation the basics of what they
36:18:00
need and figure out all the other
36:20:00
different sources of money and other
36:23:00
ways and you can talk to people that may
36:26:00
not think that they have cash on hand to
36:29:00
invest but they've got some other assets
36:31:00
that they can use one of the ways that
36:33:00
we like to talk about in the book that's
36:35:00
a I'm a big proponent of because I'm
36:37:00
trying to really get those people that
36:38:00
are in those executive offices like I
36:40:00
talked about to reallocate some of their
36:43:00
money well a lot of times they might be
36:44:00
sitting on a big ol fat for
36:46:00
okay that their company has been you
36:48:00
know matching funds for years and years
36:50:00
and years well they can go carve out a
36:52:00
chunk of that put it in a self-directed
36:54:00
IRA and then they might pay a tax
36:58:00
penalty at that point in time but then
37:01:00
if they put it into just like they came
37:03:00
to do that with real estate but if they
37:05:00
put it into private companies and those
37:07:00
companies are particularly works really
37:09:00
well with consumer products and people
37:10:00
that are inventing things to be able to
37:13:00
do what I call world you financing
37:14:00
they're out that they're out there
37:16:00
revenue financing they're out that stage
37:18:00
where they can their get ready to do
37:20:00
some orders they've got some growing
37:23:00
revenue they need to finance these
37:25:00
orders and it may not they may need more
37:27:00
because they have to do marketing and
37:28:00
advertising and other stuff than just
37:30:00
what's in the purchase order so you know
37:32:00
alternative financing is not enough and
37:34:00
so they really go to this other thing so
37:36:00
why not as an investor invest in
37:38:00
something that you like the product you
37:41:00
see it's kind of tangible they've got a
37:44:00
track record they could go big and they
37:46:00
say it's a reggae Plus offering and they
37:48:00
could put it into that company and then
37:51:00
they get a percentage of the revenue
37:53:00
instead of getting equity they get a
37:55:00
percentage of the revenue until some
37:57:00
multiple and that monies pay back
37:58:00
similar to the way equity would give
37:59:00
them a return so it becomes an annuity
38:02:00
that grows their self-directed IRA
38:04:00
tax-free you know and they're just
38:07:00
getting a percentage of the revenue
38:08:00
until some numbers pay back that's like
38:11:00
wow I could do that as an investor I
38:13:00
know I could do that I could never do
38:15:00
that with you know Amazon now they don't
38:18:00
pay me a percentage of their revenue
38:19:00
right I mean they don't say you know
38:21:00
there's all these people that have these
38:22:00
products that are cool out there but
38:24:00
they don't the city I could do that on
38:25:00
some up-and-coming company that hasn't
38:27:00
reached their full real you know
38:29:00
realization and as an entrepreneur I
38:30:00
could do that to get myself
38:32:00
full-throttle without giving up equity
38:34:00
in my company is it that's almost like a
38:37:00
utopia for entrepreneurs and investors
38:39:00
you know
38:39:00
yeah and it's a little bit more exciting
38:42:00
for that executive than just having
38:44:00
money as 401 K yeah oh yeah he gets to
38:48:00
say hey look what I'm doing and you know
38:50:00
a lot of those executives have knowledge
38:52:00
experience that could they could really
38:54:00
help the entrepreneur out yeah well I
38:57:00
was like earlier before we got on the
38:58:00
radio show we were talking about shark
39:00:00
and stuff like that right and companies
39:02:00
that are become successful ones that
39:04:00
maybe just because the way to answer a
39:05:00
question they don't get the appreciation
39:08:00
from the Sharks but I've seen people
39:10:00
I've seen products that have come out
39:11:00
from that they're in you know dead back
39:13:00
to beyond or in these various things so
39:16:00
you imagine as an investor you saw one
39:17:00
of those you go I get that industry I
39:19:00
kind of like that thing maybe they
39:21:00
didn't get tied up and in the shark the
39:24:00
way shark the Sharks do their deal so
39:26:00
it's still up for grabs
39:27:00
let's say right and you see it and you
39:30:00
go you know and if they were to come
39:33:00
those kind of companies were to come and
39:34:00
work with me I would show them how to
39:37:00
use I have a discount advertising
39:40:00
program they give them national
39:41:00
advertising we drive traffic for
39:44:00
customers to come and buy their product
39:45:00
but at the same time drive a traffic
39:48:00
with potential investors and then they
39:50:00
can be in that stores and that investors
39:52:00
walk within the store he might just go
39:53:00
to Bed Bath & Beyond and bring his
39:55:00
family you know and say hey see this
39:57:00
this product right here that's I
39:59:00
invested in that you know and so there's
40:02:00
there's this great story on the reggae
40:04:00
Plus marketplace and I wish I knew the
40:07:00
name of the brewery but some people your
40:09:00
listeners might know it so they have
40:11:00
done a a crowdfunding platform out in in
40:16:00
I think in the Netherlands or someplace
40:18:00
like that or iron or stuff like that and
40:20:00
they've gotten all very successful with
40:22:00
it and so they decided they wanted to
40:24:00
open up a brewery and these restaurants
40:26:00
in the US so I think they were in the
40:29:00
Detroit area or something like that but
40:31:00
they didn't have needed the money
40:32:00
because because of the success of how
40:34:00
they raised money over there they never
40:36:00
spent a dime on advertising in that
40:38:00
particular case they have these
40:39:00
card-carrying investors that all
40:42:00
invested in that case as a crowdfunding
40:46:00
100 200 not even a lot of money you know
40:49:00
at that point but they um they get like
40:53:00
a free drink when they come into the bar
40:55:00
or something their first feel free if
40:56:00
they're a card-carrying investor under
40:59:00
like I think they kind of did like a
41:00:00
Kickstarter program to begin with so
41:02:00
this company came I remember when they
41:04:00
were coming to the US I had I was out of
41:06:00
hitch event and the law firm that does
41:09:00
these reggae plus offerings had was
41:11:00
working with this company
41:12:00
getting ready to launch it and in a
41:14:00
year's time okay since I knew that they
41:16:00
were coming to do this not only do they
41:18:00
build a brewery but they have 25 brew
41:21:00
pub locations around the US and they've
41:25:00
not given up in I did the reggae plus so
41:27:00
they did give up equity as the reggae
41:29:00
plus but they have hundreds of thousands
41:33:00
of investors that every time they go
41:36:00
there they share on Instagram I'm here
41:38:00
I'm a owned a piece of this right and so
41:42:00
there's a whole way with crowdfunding
41:44:00
you get smart about how you're gonna do
41:46:00
it it integrated into your overall thing
41:48:00
you can create a very loyal consumer
41:52:00
based brand as a part of that that all
41:56:00
have a vested interest in your success
41:58:00
if you do it right and it's and it can
42:01:00
be a really you know you just have to
42:02:00
figure out them you got to do your home
42:04:00
you know you got to get out you gotta
42:05:00
get out of it out of the starting gate
42:07:00
and once you get out of the starting
42:08:00
gate there's a lot of creative ways that
42:10:00
you can go about growing your brand and
42:13:00
grow and getting the capital to do it
42:14:00
yeah and again you coming back to that
42:17:00
that is the advice is phenomenal and of
42:20:00
course I know that we keep talking about
42:22:00
your book but again we talk about your
42:23:00
book as a playbook because most
42:26:00
inventors are going to take that funding
42:28:00
they're gonna take it they need it but
42:29:00
but once maybe they get over that hump
42:31:00
they can look for the right investor
42:33:00
having that right investor where it's a
42:35:00
good fit is is one of the things that's
42:37:00
most important I mean yeah you have to
42:39:00
bring money in you got to keep your
42:40:00
business running but if you possibly can
42:42:00
get that right investor that that right
42:44:00
money not only to help you grow but
42:48:00
somebody who's excited about your
42:49:00
business not just gonna give you money
42:50:00
and disappear because so a lot of the
42:52:00
lot of entrepreneurs need that guidance
42:53:00
oh definitely in the early stages once I
42:56:00
get through to the later stages it's
42:58:00
going to be all you know they're not
43:00:00
gonna know their investors right but
43:02:00
that's just you know theirs and that's
43:04:00
when they just communicate the some of
43:07:00
the social media their web platform and
43:09:00
they have somebody answer the questions
43:10:00
and do that kind of stuff they
43:11:00
communicate on a regular basis but early
43:14:00
on you totally have to have people and
43:16:00
that also becomes can be part of your
43:18:00
Board of Advisors should get the next
43:20:00
round of funding because you want to
43:22:00
find somebody that you know knows your
43:25:00
industry or
43:25:00
knows the way you're gonna do marketing
43:27:00
or they know you know different aspects
43:29:00
of what it is that are kind of part of
43:31:00
your you know seed money but also are
43:34:00
gonna be there to advise and use the
43:36:00
rolodex to help you as well so people
43:39:00
that may have retired out of the
43:41:00
industry that you're trying to market
43:42:00
your product into you or you're
43:44:00
developing a product for or people that
43:46:00
are mid-level execs in some company
43:50:00
where it's not a conflict of interest
43:51:00
but they have some experience and
43:53:00
they're kind of looking at well this
43:55:00
might be we're a jumping pad this
43:57:00
company actually got going I might step
43:59:00
in and be the you know chief marketing
44:02:00
officer or I might be the production
44:04:00
manager or the operations or something
44:06:00
like that so those are those or you know
44:09:00
it's it's really good to build your core
44:12:00
group of investors from people that get
44:14:00
what it is that you're doing and can
44:15:00
also help you grow it that's an ideal
44:17:00
situation oh no doubt having the right
44:22:00
you know getting that funding is
44:26:00
important but being able to allocate it
44:28:00
spend it the right way keep the business
44:31:00
going I mean we can again we could talk
44:32:00
about this forever because you know
44:33:00
we've seen the issues I don't like to
44:35:00
call mistakes there's people don't know
44:37:00
what they don't know that and if they
44:38:00
are
44:40:00
luckily lucky enough to get the I of an
44:44:00
investor and maybe get those funds it's
44:46:00
important because you can only sometimes
44:48:00
you only get one shot at it and it's
44:50:00
very important that it's it's done
44:51:00
correctly there's no doubt about it and
44:54:00
so yeah we're we're kind of running out
44:57:00
of time I go happy to have you on here
45:01:00
and again we could go for so much longer
45:02:00
and I would love to invite you back well
45:05:00
we can cover specific portions what
45:06:00
you're talking about because I mean as
45:08:00
you know we're just just basically we're
45:11:00
just covering the outside I mean this is
45:13:00
so important for both sides investors
45:15:00
and the inventors or people are looking
45:18:00
for funding to not only be ready when
45:23:00
that opportunity comes a lot of people
45:25:00
say it's a missed opportunity but if
45:27:00
you're ready for that opportunity people
45:29:00
aren't that lucky in these industry
45:30:00
they're just really ready for when that
45:32:00
opportunity comes it's it's really
45:34:00
important and your book the information
45:37:00
that you give also I mean I know
45:39:00
have your website out there I'm not
45:40:00
gonna say kangaroo cougar an is that as
45:44:00
a site that's that a potential investor
45:48:00
could go to to learn more about what you
45:50:00
do but also in people who are looking
45:52:00
for investment money or or is it just
45:54:00
basically your site is just more of
45:56:00
towards those investors okay so actually
46:00:00
the best site to reach me because I've
46:04:00
as I've done this book I've learned you
46:06:00
know my name Krikorian capital only
46:08:00
nobody really looks for that as a name
46:09:00
of a company right so and launch FN
46:13:00
launched funding network is sort of the
46:15:00
brand that we use within that context
46:17:00
it's the easiest way to get to me and
46:20:00
get to all the information and we have
46:22:00
many many different programs that we do
46:23:00
with with entrepreneurs also with on the
46:27:00
investor side and this is Karen Rand CEO
46:30:00
Karen Rancic oh so ka re n RA in D s dot
46:36:00
Co and within there there's a contact
46:39:00
page you can do but there's also one of
46:42:00
the things that I do it's not always on
46:45:00
a weekly basis it's sort of staggered
46:47:00
but I have this little video clip that I
46:49:00
do a one-minute I call the compassionate
46:51:00
capitalist coffee break so the idea is
46:53:00
that every you know newsletters nobody
46:55:00
really has time for but everybody has
46:56:00
two minutes in their day every when one
46:59:00
of these things come in you take a
47:00:00
coffee break
47:01:00
and read whatever it says in my email
47:03:00
which is sort of two sentences introduce
47:06:00
the video and then a minute video and I
47:07:00
give tips a lot of it to entrepreneurs
47:09:00
about bringing products to market
47:12:00
you know attracting capital all that guy
47:14:00
stuff so they can sign up for those
47:15:00
little tips the capacitor capitalist
47:17:00
coffee break and it's on there they can
47:20:00
get their contact us I do offer an
47:23:00
initial free consultation for somebody
47:26:00
that they can set up an appointment on
47:28:00
they fill out a form that's at launch FN
47:31:00
dot-com slash consultation Don HTML for
47:35:00
the time being eventually it'll be
47:36:00
migrated over to the Karen's CO and then
47:39:00
they can sign that up and they're
47:40:00
struggling I'm not sure about this or
47:42:00
that you know we spend 30 minutes
47:43:00
talking about what it is that they're
47:45:00
doing and what kind of capital they may
47:47:00
need and so off that out there then
47:49:00
again the book is inside secrets to
47:51:00
angel investing
47:53:00
it's there you go to the inside secrets
47:55:00
to angel investing calm and there's
47:57:00
links there and videos and this this
48:00:00
show of without to add to my my page all
48:04:00
these different shows that I'm doing but
48:06:00
available at Amazon it's available on
48:08:00
Kindle it's it's available in all your
48:11:00
bookstores you just go in and ask to
48:13:00
order it it's not on the shelves yet but
48:15:00
if you go to the book store we get
48:16:00
enough people go to the book store
48:17:00
asking for it it'll eventually get on
48:19:00
the shelves but it's uh it's a it's got
48:22:00
an I used to be a number so they can
48:24:00
just go and order it from wherever they
48:25:00
like to buy books awesome well I
48:28:00
definitely recommend a book for anyone
48:31:00
who's thinking about getting into the
48:33:00
investment side but also for those
48:35:00
people seeking investment or angel
48:37:00
investors it's kind of as I said earlier
48:39:00
it's a playbook of knowing what that
48:40:00
investor is going to be looking for when
48:43:00
looking at your company so we're gonna
48:47:00
jump off now I mean this has been
48:49:00
awesome very good information I mean as
48:52:00
you guys know any of you listeners out
48:53:00
there just buy listen to Karen you
48:55:00
definitely know she knows her stuff if
48:57:00
you aren't sure the type of investment
48:59:00
you want if you're looking for
49:01:00
investment you're a little bit confused
49:03:00
a little bit about what to do where to
49:05:00
go I 100% recommend visitor get that
49:09:00
free consultation and see how Karen can
49:11:00
certainly help you so for calming the
49:14:00
Disco your host for today Karen thank
49:16:00
you so much for being on the show I'd
49:18:00
love to leave it open and invite you
49:20:00
back one day I know we're gonna get a
49:22:00
lot of questions and maybe we can cover
49:24:00
a few on-air yeah that sounds great
49:27:00
carmine thank you so very much for
49:28:00
having me on your show I joined I love
49:30:00
dog and other stuff
49:31:00
I love entrepreneurism I love you know
49:34:00
capacit capitalism and so any chance I
49:36:00
get to come back and talk about it and
49:38:00
talk about any aspect of this in greater
49:40:00
detail would would truly enjoy that no
49:42:00
we were - you've been great of great
49:45:00
guest I mean this is a lot of great
49:46:00
information and I truly believe our
49:49:00
listeners will benefit from this episode
49:51:00
I really do and thank you again thank
49:53:00
you bye-bye

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