World Renown Chef Michael McDermott is Re-Inventing How Children Look at Food “The Kids Cooking Network” Helping Kids Eat Better Live Better

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Podcast Notes

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0:02
hi everyone and welcome to inventors a
0:05
launchpad this is karma and fitness co
0:07
your host and today on the launchpad we
0:11
have an inventor an entrepreneur a chef
0:14
he is a true businessman but today we're
0:16
going to switch gears a little bit and
0:18
we're going to talk about his passion
0:19
he's going to make a big announcement
0:21
today on the air we're going to be one
0:23
of the people who get to help out on he
0:26
is going to talk about his baby and how
0:28
he's helping children and families eat
0:30
better eat right and be all around
0:32
healthy he's starting a program called
0:35
the kids cooking network and I'm going
0:38
to bring him on his name is Michael
0:39
McDermott and hey Mike you over there I
0:42
am carmine thank you so much for having
0:45
me on the number one podcast for
0:48
inventors the inventors launch pad so
0:51
happy to be here today well thanks a lot
0:53
man thanks for getting getting on the
0:55
show and given us some time I know
0:56
you're over there on the west coast side
0:59
and I appreciate I know you're busy you
1:01
got a lot of things cooking no plan in
1:04
good and again I want to hear about your
1:06
background all the things but again i
1:08
want to say some time for this cooking
1:10
network because i think it's a great way
1:12
to get kids to eat better and be healthy
1:15
but maybe you could give the listeners a
1:16
little bit of your background i went
1:18
through a quick i don't know if you
1:19
heard my intro i went to real quick but
1:21
give us a little bit your background
1:22
over the last several years well you
1:25
know it's interesting because i started
1:27
out in the food service as as a young
1:29
person about six years old my parents
1:32
had a restaurant in Great Neck New York
1:35
called the good food luncheonette so
1:36
that's how I got started and kind of got
1:38
the fever and the passion for food later
1:41
went in the Marine Corps then I then I
1:43
was uh i got i went to the kid the
1:47
Culinary Institute and just has some
1:49
great mentors you know that's which you
1:51
have to be open to in your life if you
1:53
want to be successful you want to be an
1:54
entrepreneur you really have to have
1:57
some mentors that are important in your
1:58
life that kind of help you guide your
2:00
career and your passion at first so I
2:03
had some really good mentors and we
2:05
opened up Maxine's in New York which was
2:09
the first next scenes in the kind of the
2:10
United States it was only five Americans
2:13
it was really amazing to work for pierre
2:15
cardin and be exposed to that branding
2:17
that merchandising that it was it showed
2:21
me there was so much more to hospitality
2:23
and food service than I imagined and
2:27
that's what I tell young folks is that
2:29
when you want if you want to be a chef
2:30
and you want to be in food service
2:32
there's also all these other
2:33
opportunities you can come up with your
2:35
own products you can do television you
2:37
can do radio in the 90s I had a
2:40
nationally syndicated radio program
2:42
called this would show which is an
2:44
incredible place to learn I've sitting
2:48
in front of the mic my first show and it
2:49
scared death but it was so much fun
2:53
carmine I'll tell you uh and that's
2:56
pretty much what's happened in my career
2:57
is I've had these opportunities that
2:59
have that have come about whether it be
3:01
consulting I'm going to work with cruise
3:03
lines and work with corporate dining
3:05
I've done appeared over 300 times on
3:08
television and to have all those
3:10
opportunities I'm just incredibly
3:12
grateful now all of a sudden you know
3:14
that's going to that is culminating and
3:16
now the global launch of the kids
3:18
cooking network well yeah then and
3:21
that's something we want to get to and
3:23
and yeah I totally agree with you with
3:25
the with the with the cooking the whole
3:27
side of it to me it's very dressed I do
3:28
very little cooking at my home and when
3:31
I do it just pushes being a chef cooking
3:35
meals and things like that takes it's
3:37
not just what people think about just
3:39
you just cooking things there's a lot of
3:40
organization there's a lot of timing
3:42
this is there's so much involved in
3:44
being a chef and cooking meals that are
3:46
going to come out with where people love
3:48
they want to come back to eat and I
3:50
don't think people don't do that or
3:53
whatever or realize how tough it is to
3:55
set that up to be a chef well it's and
3:59
thank you for the comment that
4:01
compliment carmine I was just talking to
4:04
David Burke yesterday who's probably one
4:06
of the top 10 chefs in the world and we
4:09
were talking about just that thing on
4:11
how many life skills that you amplify
4:15
and learn just by being in the kitchen
4:19
it's incredible and people don't realize
4:21
that not only do you have to create but
4:23
it's what timing is well food safety
4:25
it's about interpersonal
4:27
education it's about PR it's about
4:29
marketing if they have all these skill
4:32
sets to be successful in that particular
4:35
business but the skill sets like you
4:37
said are life skills very important life
4:40
skills we had students that I taught at
4:43
the cordon bleu the portable in the US
4:45
and I thought the restaurant class and I
4:48
had this young man I'll never forget it
4:49
he said of my desk and said I wanted to
4:51
be a chef and he was only about 17 kind
4:54
of chuckled at him and I said well
4:56
here's let's sit down and make a game
4:57
plan and 12 years later he's he's a
5:03
director of culinary for AMC movie
5:05
theaters so he put me on I send to
5:08
France I mean he put the work in but if
5:11
you have a passion for anything in life
5:13
and you dedicate yourself to it can you
5:16
learn in the particular life skills that
5:18
are involved with that but but you take
5:20
those life skills into other areas I
5:23
mean I've had the great pleasure of
5:25
doing a number of different things
5:26
whether it be consulting working with
5:29
athletes working with different cruise
5:31
lines and different car different
5:33
clients around the world all of those
5:36
life skills that I learned basically
5:38
from being a classically trained chef
5:40
transferred over until all these other
5:42
opportunities and incredibly grateful
5:44
carmine obviously and again just reading
5:49
through the information that you said
5:50
was supplied and information I found
5:51
about you online you have you have a
5:53
treadle prep allah amount of experience
5:56
in just the food industry itself
6:01
question about just how you have seen or
6:05
what you recognized over the years from
6:09
when you first started cooking and
6:10
through cho how health and food
6:13
preparation and the types of food you
6:15
use how is that changed in the way
6:18
people look at what they eat and how
6:20
they eat well it's a great question
6:23
carmine that's a fantastic question
6:25
what's so interesting is when you're
6:28
classically trained chef you use very
6:32
basic ingredients and we do what I used
6:34
to tell my students you turn the
6:36
ordinary into the extraordinary but I
6:38
technique by the quality of ingredients
6:41
by the preparation and what's so
6:43
interesting is us come back full circle
6:45
because I mean I cooked for Julia Child
6:50
at Maxine's which was a highlight of one
6:53
of the highlights of my career and she
6:55
said we're eating peasant food at the
6:57
price of kings to the maitre d and the
6:59
guy almost had a heart attack so so I
7:02
never forget it when he came in the
7:04
kitchen and said Miss JA who knows and I
7:07
was just she ate this I cooked for her
7:09
the simplest thing on the menu was
7:11
personís janome which is Cornish game
7:14
hen with a tarragon sauce and it was
7:17
just very simply prepared the Cornish
7:20
game hen was organic and it was
7:23
grass-fed and just the highest of
7:25
quality and that's really what we've
7:27
gone back to which is really exciting I
7:29
worked with some of the Native Nations
7:32
here in Arizona to start producing
7:35
organic produce for the regional local
7:40
community I actually worked with Walmart
7:43
in the USDA to help set up to
7:46
inadvertently because I was working for
7:48
a client to help set up a farm to store
7:52
systems which now Walmart uses all over
7:55
the country and they'd been a big
7:57
supporter of farm to table so the from
8:02
that basic the classical training I
8:05
learned how to get the best possible
8:08
product and obviously when you want in
8:10
with health and wellness you want to try
8:13
to make your food from highest quality
8:16
products at all times but around the
8:18
world that's the basis of classical
8:21
Asian classical Italian classical Latin
8:24
American cooking for centuries so it's
8:26
kind of interesting we're all circling
8:28
back to that and I kind of chuckle at
8:30
all this is really good for you well I I
8:32
learned how to do that 30 years ago Oh
8:35
being able to of kids and what our kids
8:39
do it the kids cooking network is they
8:41
live report from the location these are
8:43
live to tape interviews whether standing
8:46
in the field would say David Burke and
8:48
and God bless I'm hopefully hope the
8:51
involved is interested but anyway going
8:53
to the farmers mark
8:54
it and picking a snack for the day
8:57
there's so many latchkey kids in the US
8:59
right now that both parents work and
9:02
what do they do when they come home and
9:04
open the refrigerator they need to have
9:06
choices and we I sent you the radio spot
9:10
that we produced for radio disney which
9:12
is called funky monkey dogs it's really
9:14
fun it's engaging gets kids attention
9:17
and families and teaches them this basic
9:21
skill set to think about what they're
9:23
making but it's fun and that's really
9:26
where media hasn't gone yet for kids and
9:29
families they haven't really been a
9:32
proactive in educating people it's kind
9:35
of you know kind of flat and we want to
9:38
do you know live reporting from
9:40
so-and-so market live reporting from the
9:43
top chef live reporting from Cornell
9:46
University with a nutritionist want to
9:49
bring people information in real time
9:51
these are short three minute segments we
9:54
have a major toy manufacturer right now
9:56
that's interested in doing a web series
9:59
where the kids cookie network so it's
10:01
pretty exciting but once again it all
10:04
circles back to my basic classical
10:07
training that I that I received you know
10:09
over 30 years ago wow that's a it is
10:13
exciting and I've always wondered about
10:15
that myself I try to eat healthy food
10:19
organic food and and as you said
10:21
sometimes it's just not available so
10:22
being able to have choices is is
10:24
definitely the best thing you have to
10:26
eat it's better to eat than not to eat I
10:28
would assume and so so I agree with you
10:31
a hundred percent on if you're just
10:33
tuning in we're here with Michael
10:34
McDermott from the kids cooking network
10:36
we are talking about how Michael is
10:39
reinventing the way kids eat and that's
10:42
when the real aight i wanted Michael on
10:44
this show it is an inventing show it
10:46
isn't approved for entrepreneurs and
10:47
inventors and I just thought it fit in
10:49
very well with Michael utilizing his
10:53
business knowledge his inventor skills
10:54
and not only his he's a successful in
10:57
the business side but now he's inventing
10:59
ways to help children help people eat
11:01
better and that's why I was so great
11:03
that he could find some time and be on
11:05
the show like I know you mentioned it a
11:06
few times let's talk about the kid
11:08
cooking network I know that this is
11:10
something that is a passion of yours
11:12
you're looking to help children and
11:14
families give us a little bit background
11:16
on how the show came about I mean I know
11:17
you've given us some and I know you have
11:20
a big announcement about it and then
11:22
we'll talk about the actual mission of
11:24
the network itself well it's an
11:26
excellent that's a great question
11:27
carmine the kids cooking network anna
11:30
was born on the White House lawn I went
11:32
for to meet with if I was invited to
11:35
just move to schools at the White House
11:37
a few years ago and it was initiative to
11:39
help schools obviously cook better foods
11:43
be more organized get better product etc
11:45
and I'm I was actually standing on the
11:48
White House long before the first lady
11:49
came on i'm talking to Art Smith who's
11:51
Oprah chef and we were just chatting
11:53
about stuff and I said kind you know I
11:56
should take my radio program or Mike
11:58
some of my TV concepts and put it
12:00
together for some sort of some sort like
12:03
some sort of kids you know reporting
12:06
network on food and nutrition and arts
12:09
laughs and they like yeah that's a great
12:10
idea so that's kind of where it was born
12:13
and then I went back to the drawing
12:14
board hard to put up the website and
12:17
basically used elements from my former
12:19
my radio program and and that
12:23
communication but I wanted to make sure
12:25
that it was the kids are running the
12:27
show because the kids produce the right
12:30
they do all of the functions that are
12:33
necessary to produce a TV radio or a
12:36
live event so we're also teaching them a
12:38
lot of life skills and that's really
12:40
exciting and we have the right now we
12:43
are open to sponsors because we're going
12:46
to be launching globally both digital
12:47
and broadcast and it's a great
12:49
opportunity for brands to become
12:52
involved with the kids cookie network
12:53
because it's where you know where the
12:56
epitome of talking about health and
12:58
wellness and educating both kids and
13:01
families so our demographic is fairly
13:04
wide at the same time it's a very unique
13:06
format where they're getting information
13:09
we should watch the tape which which is
13:11
you know we're on the ground we're
13:13
reporting on issues on food nutrition
13:15
but once again in a fun half the
13:17
environment you know maybe even going
13:19
trying to get Taylor Swift and show us
13:22
how to
13:22
show us she likes to bake so who knows
13:24
we can hopefully we get an interview
13:27
with her and she's also how to make her
13:29
health you know healthful muffins or
13:31
something because there's not a thing
13:32
that you eat nowadays that kids and
13:35
families cannot make more helpful and
13:37
great tasting at the same time that's
13:40
really what classical cuisine about it
13:42
sort is using very simple ingredients
13:44
and making them taste great and that's
13:47
also heard actually very helpful yes I
13:51
totally agree and and with the advent of
13:55
a lot of the healthy stores or natural
13:57
food stores popping up around the
13:58
country around the areas these these
14:02
alternatives seem like they're they're
14:04
more prevalent than ever before and
14:06
those are the things that you know make
14:08
it very interesting and don't allow
14:11
people to give excuses anymore there's
14:13
always a way to eat better and I think
14:14
that's kind of you know what you're
14:16
trying to drive across in that sense and
14:19
and just just let you know I mean it
14:21
seems to me my kids they love cooking
14:23
and it doesn't seem like I have to force
14:25
them to do it and when kids cook what
14:28
what is the life skills and the things
14:31
it seems like they they want to eat more
14:33
and i don't know if that's just with
14:35
with my cuz your other kids when they
14:36
cook something for themselves or for the
14:38
family it seems like it's not as much it
14:40
sorta to get them to eat no and it's
14:43
because you're involving them it's and
14:46
that's a great question carmine and with
14:48
the kids cooking network that's what our
14:50
range is from six to seventeen say the
14:53
kids that we that are our reporters and
14:55
with the younger kids and just have them
14:57
assemble things they wouldn't use the
14:59
microwave or any knives or anything and
15:01
that's how we encourage the parents to
15:04
become involved to put those to have
15:06
those items ready in the refrigerator to
15:08
have you know Whole Foods in organic
15:11
foods but that are cost effective and
15:13
you know economically you have to mix it
15:15
but you got some great proponents of
15:19
organic local sustainable foods out
15:22
there like Walmart for example say what
15:24
you will but they are just they've been
15:27
so supportive of bringing these quality
15:31
products to folks at a very affordable
15:33
price and it's basically buying power
15:36
and that's what people have to
15:37
understand that when you buy local
15:40
products you're you're feeding the local
15:43
economy but you're getting the best
15:45
possible quality and with kids to be
15:48
able to come home and to make a funky
15:51
monkey dog you know which is holy bread
15:53
peanut butter granola and a banana
15:55
that's really fun and it's not hard for
15:58
a younger kid to do and then what we do
16:00
is we help segue kids into you know
16:04
using knives and being and getting into
16:06
the stone but as they progress and they
16:08
get older but because of their younger
16:11
they do like prep you know they put be
16:14
though they'll uh you know take some of
16:16
the apple slices and make a fruit salad
16:18
out of it something that doesn't require
16:20
any cutting but if all the components if
16:22
their parents are proactive when they
16:26
have time and God bless them some of
16:28
them are you know two working parents
16:29
they don't have a lot of time but you
16:31
know one or two days a week they can put
16:33
those those items in the refrigerator
16:35
like a protein a starch some vegetables
16:38
some fruits and they're cut up then they
16:41
can then we start to work with the kids
16:43
through our programming to give them
16:46
just suggestions and guidance of things
16:48
they can do but also on the kids cooking
16:50
at work we talk about where's the food
16:52
come from why is it good for you why is
16:55
healthful food better tasting why is it
16:57
easier why is it better for your family
17:00
and then hopefully we get the whole
17:02
family back to the table I had a
17:05
conversation with chef Paul Prudhomme
17:07
before he passed away you know the
17:09
famous of Creole chef from New Orleans
17:12
and he said Michael the the best part of
17:15
my day was sitting down with my family
17:17
and eating and he grew up on a you know
17:20
a very busy farm they weren't they
17:22
weren't well off and they didn't own the
17:25
land but then they worked very hard all
17:28
day but they always made a point of
17:30
sitting down all at the table and just
17:33
having this communal meal and that's
17:35
really one of our goals and our missions
17:37
that the kids cooking network is not
17:38
only doing power kids and families to
17:40
eat better so they can live better but
17:43
so they can sit down and share a meal
17:45
because you and I both know when you sit
17:47
down with your kids even for a half hour
17:50
day weather and it's nice if it's over a
17:52
meal it's it's just wonderful there's so
17:55
much love shared their there's there's
17:58
just they tell you about their day you
18:00
know I mean it's just really good
18:02
connect and we we certainly want us to
18:05
help you know kids and families through
18:07
the kids cooking network do much more of
18:09
that i would agree i think family is
18:13
very important that it definitely
18:14
instills those lifelong lessons there's
18:18
no doubt about it that's one thing that
18:19
we do as a family and it's one hundred
18:23
percent pushed by my wife she wants
18:27
always sit down with a family and eat
18:29
and then i would agree it definitely
18:31
helps so yeah i agree in it it's a great
18:35
little piece of advice Michael switching
18:38
gears real quick you did mention a few
18:41
things and if you want to push this out
18:43
to our listeners because it's a very
18:45
interesting subject and as you know like
18:47
once you get start talking about this
18:48
nutrition and health and business how
18:51
are they all combine some of the things
18:55
that you will notice when you start
18:57
eating better and exercising and things
19:00
like that it's not just for obesity even
19:03
though childhood obesity is a big
19:05
problem in this in the country but what
19:08
are some of the other things that eating
19:10
better is going to do for for the kids
19:14
and for the families well one of the
19:16
ones that's an excellent question for
19:18
mine and eating better the benefits of
19:21
eating better and exercise opposite for
19:24
children and families is the fact that
19:27
you just feel better you have more
19:29
energy and from a standpoint of learning
19:32
and education education they've shown
19:35
you know they've they've shown in
19:36
studies that kids the deep breakfast you
19:39
know learn much better and kids that are
19:42
eating you know healthful foods at
19:44
school and at home absorb more
19:47
information and also them they're not
19:49
falling asleep in class you know and and
19:52
it's the same thing with an adult if
19:54
you're eating better is so much more
19:56
energy during the day but at the same
19:58
time you learn how to rest more because
20:00
rest is just as important as exercise
20:02
you're eating
20:03
so you know early to bed early to rise
20:05
healthy wealthy and wise so that's
20:07
another lesson that you learn from
20:10
eating better and what's so interesting
20:12
is around the world eating better is
20:14
synonymous with their lifestyle they
20:17
don't if they don't even think of it as
20:19
eating better it's just regular they've
20:21
been eating that way for centuries you
20:23
go to France or China or you know our
20:26
archive you know you go to France or
20:28
China or any cities in Europe they shop
20:32
like three times a week they ample
20:34
little tiny refrigerators they prepare
20:37
meals on a regular basis and when quote
20:40
unquote fast food or unhelpful food
20:43
moves into the market it's rejected
20:46
because lifestyle is such that they're
20:50
dedicated to just you know they
20:52
celebrate when they sit down and eat at
20:54
the celebration it's not an afterthought
20:56
and I want to see you know American
20:59
families and kids get more into the
21:01
celebration of eating and to think about
21:04
it more consciously of what you're
21:06
eating because just about anything that
21:08
we have an American society right now
21:10
can be transformed and that's one of the
21:13
segments that we have in the kids
21:14
cooking network as we do these recipe
21:16
redos and I even did one for President
21:20
Clinton he ate this chili cheeseburger
21:22
that was 2200 calories in 1994 the White
21:27
House asked me to read you know to make
21:30
a menu for him they actually asked me to
21:32
come try out for the White House chef
21:33
but I just couldn't do it at the time
21:34
and I took one of his favorite things
21:36
which was the chili cheeseburger and we
21:38
totally transformed it got it down to
21:40
440 calories but there's so much flavor
21:43
we actually we called it amazing chili
21:47
cheeseburgers and it's just less cheese
21:50
but it had a you know turkey patty or or
21:53
a really good tasting vegetarian patty
21:55
at a black bean chili and then we topped
21:59
it with real sharp cheddar cheese so it
22:02
had all the flavor of the mouthfeel of
22:04
that burger but not the calories not the
22:07
sodium and we didn't even tell the kids
22:10
we did it at my son's elementary school
22:12
we handed out 575 samples in 45 minutes
22:15
it's coming back we in town was good for
22:18
him we just said this is the contest
22:21
we're having for the first lady and they
22:24
just absolutely loved it we just said
22:26
they were said what is this and I said
22:27
try it we didn't mention the word health
22:29
because unfortunately that has I don't
22:33
know why but it just has a you know a
22:36
stigmatism right now if you talk about
22:39
good food local sustainable you know
22:41
we're starting to switch out those words
22:43
and people seem to be embracing them
22:46
from from you know all levels of society
22:49
which is really exciting because now
22:51
that's going to transfer them I'm
22:54
starting to look at people shopping
22:56
carts one more when I'm going grocery
22:57
shopping and I see so much more i would
23:02
say better and more helpful items in
23:04
their cards now and it's pretty exciting
23:06
but at the same time the kids cooking
23:08
network we want to make sure that they
23:10
have the tools to help them make that
23:12
transition so it's not you know it's a
23:15
much easier transition and it's more fun
23:18
yeah yeah i agree i think that's a
23:22
that's a great way to put it Michael
23:23
they could also want to put it I want to
23:25
switch gears a little bit we'll get back
23:26
to the kids so a question that always um
23:28
I think about and maybe you can help me
23:33
answer it so a lot of the top business
23:35
people in the country in the world that
23:38
we see on the news on TV even on shark
23:40
tank on some of this major shows and
23:43
there there's there's a stigmatism to
23:46
what I see about them and most of the
23:49
major or very famous people and in this
23:52
age of a new innovation invention and
23:54
entrepreneurship most of the top people
23:58
seem like they are in good shape and and
24:01:00
I don't think that's by accident no I
24:04:00
mean look at Ellen musk I mean this guy
24:07:00
is incredible he's launching rockets
24:09:00
into space he's talking about the huh
24:11:00
you know they got involved for sometimes
24:13:00
with the Hyperloop um they have so much
24:18:00
so many things go on richard branson i
24:20:00
met him in the hallway at in at Royal
24:23:00
Caribbean cruise lines used in great
24:24:00
shape you know he's an older fella but
24:27:00
he's always taken care of himself
24:28:00
because
24:29:00
when you feel good you experience life
24:31:00
much better you really you're open to so
24:36:00
many more exciting things you don't take
24:39:00
things for granted and these folks like
24:42:00
Ellen must like we're at Richard Branson
24:44:00
a number of entertainers I mean be look
24:48:00
at look at taylor swift as a young
24:50:00
person she's only organic local
24:53:00
sustainable items you know she hasn't
24:55:00
given up her favorites she's just eating
24:58:00
him differently she still bakes cookies
25:00:00
and muffins and stuff like that but it's
25:03:00
just with a different twist and because
25:06:00
they have access to trainers and
25:08:00
nutritionist and so forth more so than
25:11:00
the average person that's what we want
25:13:00
to do with the kids cooking out go it's
25:14:00
kind of level out the playing field and
25:16:00
give this information that Ellen musk is
25:20:00
using the taylor swift uses that you
25:22:00
know that that these major athletes
25:25:00
these famous basketball players and
25:27:00
football players are getting access to
25:29:00
and but you just did I for lack of a
25:33:00
better word I have been I was in sports
25:36:00
from the time I was young and I'm going
25:38:00
to be 56 and which I shouldn't tell you
25:41:00
but everybody's like you're 40 45 can't
25:45:00
believe it because I've always eaten
25:47:00
love always taking care of myself and
25:49:00
it's not about you know these people
25:52:00
don't have time to go to the gym and
25:54:00
workout they don't have time you want to
25:57:00
talk about you say you don't have time
25:58:00
to eat better workout you think Ellen
26:01:00
mosque is busy I can't even imagine what
26:05:00
that guy's days like he's gonna he just
26:08:00
revolutionized solar with these shingles
26:11:00
now that they have he's got he's
26:13:00
launching he he he created his team
26:16:00
created the first sustainable rocket
26:19:00
that can land itself that comes back and
26:21:00
they use over and over again so imagine
26:23:00
what his days his day is like he's in
26:26:00
shape he eats right he gets plenty of
26:29:00
fluids so there's no excuse to eat
26:32:00
better so you can live better which is
26:34:00
the mission of the kids cooking or but
26:37:00
is the benefits to circle back to your
26:40:00
original question the benefits are
26:43:00
enormous you you don't have health
26:44:00
problems you're you can enjoy yourself
26:48:00
you're your loved ones your kids your
26:52:00
co-workers your life itself I mean you
26:54:00
can you can hear you're in real good
26:56:00
shape carmine you take care of yourself
26:58:00
how much more do you enjoy life because
27:02:00
you're taking care of yourself I agree
27:04:00
and that's I that's why it was so
27:06:00
important I wanted to have you on the
27:08:00
show today because eating right isn't
27:10:00
about just eating right it's about your
27:12:00
life it's about business is about making
27:14:00
the right decisions when your mind is
27:16:00
clear its sharp because you're eating
27:17:00
right you're exercising I get some of
27:19:00
the best ideas sometimes when I'm out
27:21:00
riding my bike or working out or image
27:23:00
and quiet yeah and that's not a by
27:25:00
accident you know right is so important
27:28:00
and that's why this show with it that we
27:31:00
talk about inventions and onto the
27:32:00
nerves of innovation that's why this
27:34:00
show speaking with you Michael is so
27:36:00
important because the food that you put
27:38:00
in your body is very important it can
27:40:00
help you elevate to that next level that
27:43:00
next thing that you want to be that you
27:44:00
want to do so I I really appreciate you
27:48:00
getting on the show we only have a few
27:49:00
minutes left Michael and I want to go
27:51:00
swing back over to the kids food network
27:53:00
because I think it's so important that
27:55:00
is where the future of our country the
27:57:00
future of our world is going to be and
28:00:00
making righty getting in to eat right is
28:02:00
so important so some of the things that
28:05:00
you were talking about whether kids know
28:06:00
it was great how can people be involved
28:08:00
or what is next for the future for the
28:11:00
network well right now the kids cooking
28:13:00
it we're just getting ready and thank
28:14:00
you so much and thank you for the kind
28:16:00
compliment we're just so happy to be on
28:18:00
adventures launchpad podcast today
28:20:00
carmine and that really appreciate the
28:22:00
opportunity they talk with you today the
28:25:00
the kids cooking that were goal is to
28:27:00
make everyone that's involved it's a
28:30:00
win-win brands we do what's called
28:33:00
branded content where we incorporate
28:35:00
brands in both the radio live events
28:38:00
digital and broadcast because it's
28:41:00
really important when you have a sponsor
28:43:00
and an advertiser that's a partner you
28:45:00
want to make sure that it's a win-win
28:47:00
and that we're promoting them in a
28:51:00
positive light they're a major toy
28:53:00
manufacturer say to me the other day
28:55:00
you're
28:56:00
reason why we want to be involved with
28:58:00
the kids cooking network is because it's
29:00:00
synonymous with health and wellness and
29:02:00
we want to be synonymous with health and
29:04:00
wellness so that was really surprising
29:07:00
this is a very conservative brand
29:09:00
wonderful folks reached out to us and
29:12:00
you know and we don't know but that's
29:14:00
what we're saying the sponsors and
29:15:00
advertisers right now which is our focus
29:16:00
that you have an opportunity with the
29:19:00
kids cookie network in whatever a venue
29:21:00
we're broadcasting and sharing whether
29:23:00
it be live events print digital
29:24:00
broadcast you have an opportunity to be
29:27:00
synonymous with health and wellness
29:29:00
across the board because it's not a
29:31:00
cooking show we're live with our kid
29:35:00
reporters are from six to seventeen are
29:38:00
reporting live from places around the
29:40:00
world now we have 16 countries that want
29:43:00
to license the kids cooking up work and
29:45:00
obviously we want to do it in their own
29:47:00
language but when it comes to the u.s.
29:49:00
imagine real for these brands and for
29:52:00
you sponsors out there imagine real-time
29:55:00
reporting from Chicago LA New York and
29:58:00
rural Louisiana on redfish the redfish
30:02:00
catch just came in what does that mean
30:04:00
to the local economy how do we prepared
30:07:00
at home why is it helpful you know
30:09:00
sustainable local and then promoting we
30:13:00
have brands right now that are
30:15:00
proliferating organic products that
30:17:00
taste fantastic for example so we want
30:21:00
to we want to help them promote that
30:22:00
because it's synonymous with our message
30:25:00
we want there we want people that buy
30:28:00
their breads to know hey you know
30:30:00
so-and-so has this great new granola bar
30:33:00
that tastes great non-gmo organic and
30:35:00
cost effective so we want to incorporate
30:39:00
that in and make it you know make them
30:41:00
synonymous with the kids cooking network
30:43:00
so for sponsors and advertisers it's a
30:45:00
win-win that's great and I'm sure that
30:49:00
you have people want to be involved in
30:51:00
this awesome cause is no does not with
30:54:00
kids food and business what what else
30:56:00
could they want right what is a way for
31:01:00
people to get in touch with you or to
31:04:00
whomever they can not only be a part of
31:07:00
the network or watch the network but
31:09:00
also get in touch with you maybe they
31:10:00
want to be or an advertiser or a donate
31:13:00
or something like that what that's a
31:14:00
great question sponsors and advertisers
31:15:00
if you want to get when you want to get
31:18:00
in touch which is now I know you want to
31:19:00
get it done now because we have none of
31:21:00
the key spots available for sponsors
31:24:00
right now with the kids cooking network
31:26:00
I just sent out a mass email to my
31:28:00
linkedin network and we'll just get a
31:30:00
barrage of interest with the best way to
31:33:00
contact me the kids cooking network is
31:35:00
either through our facebook page on the
31:38:00
kids will be kids cooking network on
31:39:00
facebook and or contact me directly chef
31:43:00
michael mcdermott on linkedin and or you
31:47:00
know the kids cookie network at gmail
31:50:00
com kids cooking a tour guide gmail com
31:53:00
and we're excited because we know this
31:56:00
is a community event the kids cookie
31:58:00
network is all about community kids
32:00:00
families and brands and just bringing
32:04:00
the whole world closer together to help
32:06:00
push forward with health and wellness
32:07:00
and a fun and educating man well again
32:12:00
Michael that is uh that's some great
32:14:00
stuff and and we have so much more that
32:17:00
I wanted to cover today and I know that
32:19:00
it's so broad but I would love to be
32:21:00
able to you know invite you back on the
32:23:00
show not only to talk more about being
32:26:00
healthy and and and the information that
32:28:00
you have but also I'd like to get an
32:29:00
update on on how the network's doing and
32:32:00
what's been happening with it and I
32:33:00
would love to get to to leave that
32:35:00
Invitational contested have you on the
32:37:00
show again thank you so much farmland
32:38:00
once again such a pleasure being on
32:40:00
adventures launchpad congratulations on
32:43:00
the success of the show and i'm just so
32:45:00
in awe on how you're providing these
32:47:00
tools to aspiring or inventors and
32:51:00
inspiring entrepreneurs because it's
32:53:00
just so important and you're really
32:55:00
providing a great service with this
32:57:00
program oh thanks Michael I appreciate
32:59:00
that and we will talk with you very soon
33:02:00
thank you for I might have a great day
33:04:00
you take care