You Have a Great Product Idea, Now What’s The Best Way to Get to Market?

Inventors Launchpad
Preparation is Key; Inventors Launchpad Discusses Why You Must Be Prepared Before You Move Forward With Your Idea
December 5, 2017
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Want to Get Your Product Licensed? The Key is Patience
December 7, 2017

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If you invent products or have a start-up that's ready for retail, the Get Retail Ready podcast is THE place to hear stories and gain knowledge with the Get Retail Ready guy Jim DeBetta! Jim is a renowned retail selling expert having sold over 100 million dollars worth of products to the world's leading retailers! Knowing the ins and outs of preparing to and selling to major retailers takes knowledge, experience, and enthusiasm. Join us each week to get the inside scoop on how to make YOUR invention a success! www.weknowbusiness.info The Inventors Launchpad – Roadmap to Success Series is presented by Inventors Launchpad in beautiful Tampa Bay, FL and hosted by Carmine Denisco. Carmine is an accomplished Author, Entrepreneur, Inventor and Co-founder/Managing Partner of Inventors Launchpad. Along with his business partner Rick Valderrama has changed the face of the invention industry and look forward to helping inventors from all over the world move their ideas forward. For more information please visit www.inventorslaunchpad.com

Podcast Notes

1YouTube generated podcast notes, please excuse any typos.
you're all uncommon right yeah so
0:03
welcome to the inventors Launchpad
0:05
Network I am calm I bestow your host for
0:08
today's show of getting retail ready
0:11
with me is my co-host the king of retail
0:14
the top man on the shelf mr. Jim do
0:17
better hey Jim you over there elf on the
0:20
shelf
0:21
[Laughter]
0:23
I said top man on the shelf yeah retail
0:28
get it shelf
0:29
oh good that was going yeah I just just
0:32
getting it now good one though all right
0:34
how's it going man what's happening over
0:36
there oh you know same old getting ready
0:39
for the holidays it's busy you know
0:41
everybody's trying to get their stuff
0:42
sold into somewhere online somehow you
0:47
know what it's like yeah yeah we we have
0:49
several orders manufacturing orders
0:53
getting ready din in different parts of
0:56
China and we were trying to get them out
0:58
before the November increase on shipping
1:02
boy I mean people don't realize the
1:04
timing its involved in getting products
1:06
and taking them where they have to go
1:09
it's crazy yeah and usually like for the
1:11
big chains all the stuffs already there
1:14
as you know I mean you go into stores
1:16
now it's it's full-on Christmas there's
1:18
no more Halloween was like three days
1:20
they bag it up and move it out and
1:23
there's really not much in the way of
1:25
thanksgiving stuff right that's just
1:27
kind of sprinkled in the Christmas stuff
1:29
spin out for a while so it's it's on no
1:33
no I hear you man it's just it's just
1:35
crazy we get a lot of products and it's
1:36
the time I don't know but it happens to
1:38
you but first of all what's been
1:40
happenin anything going on what's going
1:41
on with your products I know that that
1:43
you got several products that are are
1:44
getting retail ready and others that are
1:47
hitting the stores what's been going on
1:48
they give us a little report before we
1:50
get going yeah there's a lot going on
1:52
there's you know we've got these in
1:53
télécharger these light up smartphone
1:57
charging cords that are going on HSN
2:02
we've got some action going with a vine
2:05
so a few products there and we've got
2:09
let's see we got some stuff going with
2:12
Hammacher
2:13
with Brookstone we're working on a few
2:16
other opportunities at some other
2:19
retailers there's lots of things that
2:21
have already been sold and shipped so
2:24
this is all kinds of good stuff going on
2:26
for holiday yeah yeah I'm glad you
2:29
mentioned I haven't worked with evine
2:33
what's it what's the deal with those
2:35
guys I know they're pretty big yeah I
2:37
may be the old member the old shop and B
2:39
C and you know they kind of just morphed
2:43
into evine and you know but I know that
2:45
they grabbed a lot of you know Q and HSN
2:48
execs and you know random up to
2:50
Minnesota where they are and they're
2:52
just they're trying to really make a run
2:53
at QVC and HSN now that those two are
2:55
won right so to speak or eventually will
2:59
be but yeah they're they're making a big
3:01
push I mean they're on all the major you
3:04
know cable networks and you know DirecTV
3:06
and Dish now and they get they're taking
3:09
their shot you know I mean you watch it
3:11
if you if you took the name Eve on off
3:12
the bottom or you know HSN I don't think
3:14
you'd know the difference it's the same
3:15
type of you know types of shows but yeah
3:18
we're doing we're doing a lot with them
3:20
they're easy to work with so it's you
3:22
know from a inventor standpoint that's
3:23
nice that they're responsive they either
3:26
look at stuff and yea or nay it real
3:27
fast
3:29
yeah the HSN stuff you got going on is
3:32
that for American Dreams or does it just
3:33
a regular HSN regular HSN you know
3:37
obviously you're you know seems like
3:39
everybody knows Bob Circosta from
3:40
American Dreams and we've got a few
3:42
items that he just put in front of them
3:44
recently so some stuff will be q1 you
3:48
know for 2018 but definitely a couple
3:51
things going on with him so yeah there's
3:53
uh this action out there you know yeah
3:56
it seems like everything's starting to
3:57
pick up you know a lot of people still
3:59
looking for licensing deals they're
4:01
still looking to license products and
4:04
you know I don't know about you but we
4:06
we sometimes have some issues explaining
4:08
to our clients you know that license and
4:11
take some time there's you know it's
4:12
it's something I know we've talked about
4:14
in the past but is nothing's nothing to
4:17
move these guys and and they shouldn't
4:19
they really have to make sure when they
4:20
gonna license the product that that is
4:22
something they want otherwise they just
4:23
kill it put it on a shelf anyway
4:25
yeah it people think it takes months it
4:28
often takes years I think you know the
4:30
big problem and you know one of the
4:31
things we were talking about earlier you
4:33
know I get emails from people and I got
4:36
an email you know a couple emails over
4:38
the last couple days from somebody and
4:39
this is really typical of what goes on
4:42
you know in licensing you'll get an
4:44
inventor who has an idea maybe they've
4:46
tried doing whatever on their own they
4:48
tried making the product on their own
4:50
they try calling a couple of companies
4:52
or maybe trying to find a factory to
4:54
make it and what they run into is they
4:56
they don't get anywhere and so the email
4:59
somebody like me and say hey Jim look
5:02
you know I've got this product here's a
5:03
sketch here's what it is
5:05
and then they say well you know if you
5:07
could just take it off my hands and you
5:10
know and you could have like 75 80
5:12
percent of the company and I'm like why
5:14
would you do that why if you have an
5:16
idea would you just so quickly give it
5:19
up because you tried with no real
5:22
knowledge to make something of yourself
5:24
I mean you know I always tell people you
5:26
want to you want to try to maintain
5:27
control of your business right not give
5:30
it away
5:30
but you and I both know that in
5:32
licensing you know getting in this case
5:36
25 percent I get 75 percent this person
5:39
gets 24 percent is way too much if I'm
5:41
gonna pay for everything and you will
5:43
the lion's share of the work you're
5:45
getting like five percent if you're
5:48
lucky
5:48
right so I'd explain to this person like
5:51
I've done a million times to others that
5:52
when somebody else foots the bill you
5:55
can't expect to get 15 percent or 25
5:59
percent or half like well it's my idea
6:02
ideas useless it's just an idea until
6:05
somebody makes something of it right
6:07
true that is definitely true and you
6:10
know like you said I mean you've been
6:11
doing this a long time the percentages
6:14
of products that actually in the end
6:16
make a profit is very slim so when
6:20
somebody's gonna take the the brunt or
6:23
all of the responsibility of course you
6:25
know that's that's how it goes I mean
6:27
we're actually heading on up to
6:30
Corky's headquarters we've been up there
6:33
you know we've been working with Corky
6:34
been up there and would be meeting with
6:36
them and they're strictly like
6:39
products and I can tell you that even 5%
6:42
as you mentioned is was a lot I know
6:45
that that it's considerably less when
6:47
you're working with coffee or a big
6:48
company because as you sit there they're
6:50
putting out hundreds of thousands in
6:52
some cases millions of dollars yeah and
6:54
people that's important people
6:55
understand they're not getting that I
6:57
mean once in a while somebody will get
6:59
7% 8% but that's usually on really
7:02
inexpensive things things that cost a
7:04
couple of bucks so you know you feel
7:06
better like wow I'm gonna get 80% but
7:07
you know eight percent on two dollars
7:09
isn't really a lot you know I always
7:11
tell people you gotta sell they've got
7:12
to sell like a million pieces for you to
7:15
make tens of thousands of dollars but I
7:17
think that's the that's the big thing
7:18
people don't realize how long it takes I
7:20
mean you reach it it's like reaching out
7:22
to bars I mean they get inundated with
7:24
people pitching constantly right all the
7:27
time so I mean it could take them three
7:29
weeks just to initially respond Ft email
7:32
six times and then oh yeah what do you
7:34
want then you gotta send them
7:35
information then it's another couple
7:36
weeks and it's then they gonna review it
7:39
and then by the time you follow up they
7:40
forget what it is you sent them and then
7:42
can you send it again and it's like two
7:43
months has gone by and nothing's
7:45
happened yet you know and that's how it
7:48
goes you know I've worked with a number
7:50
of people on licensing deals six months
7:53
nine months a year I mean it that's you
7:56
get something done within the year
7:57
that's that's a homerun and yeah of
8:01
those deals that get done that the five
8:05
to ten percent of people that actually
8:06
get licensing deals maybe only a quarter
8:08
or a third of those actually make money
8:10
because like you said the these
8:11
companies sometimes they want the
8:12
competition not to see the light of day
8:15
so they'll so I could say as a company
8:17
carmine you know what we love your idea
8:18
I'm gonna do a licensing deal and if you
8:20
don't know how to do that deal right and
8:22
you don't put a clause in there to
8:23
prevent them from shelving it without
8:25
giving you some kind of compensation in
8:27
return right they'll push that thing in
8:29
the back and with no intentions of them
8:31
ever making it because it might compete
8:34
with something they have and they just
8:35
want to do a deal with you and basically
8:36
pay you a few bucks to get rid of you
8:38
some people don't realize that that
8:40
happens so they they get excited about I
8:42
get it whenever somebody gets a quick
8:43
licensing deal I'm always leery of like
8:47
I want to see what the what the
8:48
agreement looks like and usually it's
8:51
you know the inventors getting
8:53
the shaft on the deal side like they
8:55
don't have any guarantees built in for
8:57
themselves or assurances that they're
9:00
gonna get something out of the deal even
9:01
if the product doesn't make money you
9:03
know on retail shelves well that's good
9:05
to know for for licensees or licensed or
9:09
as I should say to look for if it goes
9:11
that quickly or that smoothly there may
9:13
be something for them to look out for it
9:15
we've actually had that issue well we've
9:19
had clients come into the launch pad
9:20
with that exact issue that hey this
9:23
company license my product but they're
9:24
not doing anything with it they're
9:25
sitting on it for a year two years five
9:26
years and you know they sent letters
9:29
trying to get it released and I never
9:31
really thought about like what you how
9:33
you put it they're really kind of trying
9:35
to what better way to get around it and
9:37
shell the competition and then you know
9:39
what you know then you go then you gotta
9:41
hire a lawyer and then that costs you
9:43
know thousands and that doesn't even but
9:46
if the agreement does not say I mean you
9:48
have to spell it out in the agreement
9:49
it's got to say you concern this product
9:51
all day long but at a minimum this is
9:54
what I need to get from you in royalties
9:56
every quarter or semi-annually or yearly
9:59
or whatever that's enforceable right I
10:01
mean I'm not an attorney but you can it
10:03
should be pretty black-and-white and
10:05
easy to get you know to get enforce but
10:09
if you don't put those types of things
10:11
in there or better yet get a get some
10:15
upfront dollars that's hard to get but
10:17
if they really want the product for
10:19
whatever reasons good or bad you know if
10:22
you can get 20 grand up front fifty
10:24
grand up front whatever and that
10:26
obviously they're gonna you know deduct
10:28
that from royalties you would have
10:30
earned people always think I get that
10:31
too people say oh yeah they're all for
10:33
me you know 20 grand upfront monies and
10:34
they can you're getting 24 but that
10:37
first 20,000 royalties you don't get
10:39
they're basically cut it's almost like
10:41
they're loaning you that money in a way
10:42
you know it's like you know just giving
10:45
it to you now which not a bad thing
10:48
right I mean if you get some upfront
10:50
dollars at least you know if that
10:51
company goes out of business they do
10:52
some with your product they shelve it
10:54
whatever or just doesn't do well you've
10:56
at least got something from your idea
10:59
and you just move on to the next idea
11:01
yeah the contract is super important I
11:05
guess I mean everything has to be
11:06
written down
11:07
I mean it has to be covered if it's if
11:09
it's not in that contract I can almost
11:11
guarantee anything happening know and
11:13
always it's an individual trying to
11:16
fight with a big company just you just
11:20
trying to go after you know like you
11:21
know Proctor and Gamble or whatever good
11:23
luck
11:25
I think I'll get buried in three years
11:26
of crap before anything that happens and
11:29
that's what happens and but you know and
11:31
like we always say manners get very
11:33
excited to get emotionally attached and
11:35
they they almost want to look past the
11:37
details they just want to get something
11:38
signed and you know throw the hands up
11:40
and you know celebrate and then you know
11:43
a couple months goes by and they're not
11:45
getting anything or the royalty checks
11:46
aren't coming and then they oh you got I
11:49
probably look back at that agreement and
11:51
to realize that it's so one-sided it's
11:55
rude at that point there's really
11:56
nothing you do at that point yeah where
11:59
do you see you know I get excited about
12:01
products you do we all we all do where
12:04
do you see kind of if that excitement
12:06
starts weaning waning you know
12:08
everybody's super excited whether
12:10
they're licensing or selling and you
12:14
know it just seems like over time you
12:17
know all that excitement starts to just
12:19
dissipate you know and I mean how can
12:22
you what kind of advice can you give to
12:23
two inventors or less you know to keep
12:26
that excitement going to keep happy you
12:28
know not to is it just not to expect too
12:30
much or just know it takes time because
12:33
I hate I hate having a an inventor call
12:35
me and be like they're just so down you
12:37
know yeah and well I mean you're right
12:40
the managing expectations right up front
12:42
is critical even though it's it's kind
12:43
of like you got to deliver all the bad
12:45
potential bad news up front and then
12:47
everything else is like a surprise on
12:48
the upside right so yeah but you know
12:50
you get people that will say you know I
12:53
got a billion dollar idea and it's gonna
12:55
do this it's gonna do this and you have
12:56
to just shut it down you never want to
12:58
like discourage people right but you got
13:00
to just say look it's a stats thing you
13:02
like look this the only if a handful of
13:04
percentage of people get products
13:05
licensed or placed and and when it does
13:08
it takes six to twelve months and I
13:10
think if you if they get upset or
13:13
they're so down because they had a
13:15
different expectation right Nate
13:17
somebody told them something different
13:19
they read
13:20
they got kind of pulled into some you
13:22
know BS on the internet saying you know
13:24
like by company saying we will get your
13:26
product you know sold in just weeks or
13:28
for just $99 whatever you know some crap
13:31
and then they immediately believe and
13:33
then add on the fact that it's their
13:35
idea so they they're attached to it now
13:38
there's just anything that that doesn't
13:41
go well right off the bat they get upset
13:44
about it and they get down and then so
13:46
you know you hate to start off a
13:48
conversation with somebody that way but
13:50
it's like look just so you know this is
13:52
risky it's gonna take quite a long time
13:55
it's like gonna take twice as or three
13:57
times long you think it's gonna take you
13:59
know there's no assurances of anything
14:00
it's a lot of no and you will get back
14:03
to you and wait and you know if you
14:06
can't stomach that you just shouldn't
14:08
even be in this I mean you've got to
14:10
tell people right upfront and then but
14:12
you can also let them know that look
14:13
there are times when deals do happen in
14:15
a few months and there are times when
14:18
you don't get a lot of those you do get
14:19
a bunch of yeses and there are times
14:20
when you get big fat purchase orders
14:22
pretty quickly and but then that can
14:25
keep them too you know keepin it
14:28
mentally but if they're going into this
14:30
thinking in three months I'm making a
14:31
million bucks it's over and I will work
14:34
with people like that well you can your
14:37
cuz they're just gonna end up getting
14:39
mad at you and if they don't agree with
14:42
what you're saying obviously you know
14:43
you you know you're in business you do
14:45
this because you love the business
14:46
you're not in it to fight with people
14:48
and you know everybody always comes to
14:50
us here at launch pad and they talk
14:51
about these overnight successes you know
14:53
and they talk about these stories and
14:54
and we try to be like you say we're as
14:56
truthful as possible that this is not
14:57
something that happens quick we'll do it
14:59
as quickly as we can but you know what
15:03
they don't realize is most of those
15:04
overnight successes are 10 years in the
15:06
making
15:07
yeah or obviously there's a reason why
15:10
that products on the cover of you know
15:12
entrepreneur magazine because if it's
15:14
cover worthy it's only I only put out a
15:16
handful issues a year you know and
15:18
that's for the millions of people that
15:19
are taking their shot so it's newsworthy
15:22
when it's a success but I guess people
15:24
think that well think of my products
15:25
better that's that thing's ridiculous
15:27
better than that or my thing is more
15:29
useful than that so they just kind of
15:31
think that well because they made it
15:32
there is no way they can't make
15:34
but they yes they do not realize just
15:36
how much time money how many people are
15:38
involved how many things have to go
15:40
right along the way for and even then I
15:43
mean we've both seen great products just
15:46
they just fail miserably and it could be
15:49
the marketing it could be the packaging
15:51
the name of the product the price of it
15:53
who knows
15:54
trends in retail just by the time you
15:56
get the product going that trend is gone
15:58
you know or something there's so many
15:59
things yeah well that's why I'm kind of
16:02
glad you mentioned all those things it's
16:03
like you said you could have everything
16:06
you could have the dream team we all
16:08
know what that means having the dream
16:09
team together whatever but that does not
16:11
spell success it still have to get
16:15
everything right everything's got to
16:17
fall into place it's got to happen
16:19
correctly you know you know is it's it's
16:22
it is a tough business it's a lot of fun
16:25
but that's what makes it great you know
16:26
I know you say it we say it my my
16:28
partner Eric says it if everyone could
16:31
you know could do this you know you
16:34
would not really be choking on products
16:36
I mean you should be ten times the
16:38
amount of stores you know or whatever it
16:41
is you know that's the big thing that
16:44
people have to realize it's just you
16:46
know like I said sounds a little
16:47
depressing right but that's the reality
16:49
but you know isn't that like a lot of
16:51
things and maybe open up a restaurant
16:52
but how many restaurants fail how many
16:54
storefronts now how many other
16:55
businesses fail I mean and it's a lot
16:57
more than half you know and but you you
17:01
know you up your chances of success when
17:03
you start from the beginning and you
17:05
find good people to work with or you
17:07
people that know what they're doing I
17:08
think a lot the other problem is a lot
17:10
of inventors you know because a lot of
17:12
their they are smart they come from all
17:13
walks of life they're professionals
17:14
they're doctors lawyers or
17:16
schoolteachers and bus drivers whatever
17:17
they're good people and they're smart
17:19
people and because of that they think
17:21
that because they're good at other
17:22
things in their life that they can just
17:24
do everything on their own here and you
17:27
can't do everything on your house you
17:28
can't acknowledge what you don't know
17:30
then what you news you're gonna spend
17:33
ten times the amount of time figuring it
17:35
out you're gonna spend a lot of money
17:36
for nothing and the biggest worry is as
17:39
you know you get people that say yo I
17:42
got a house full of stuff a product that
17:45
I brought in from China it's filling up
17:47
my basement
17:48
can't get rid of it look at it and it's
17:50
just it's hideous it's just wrong it's
17:52
everything's wrong about it but they
17:55
figured that you know there were
17:57
positive people and there's
17:58
strong-minded and they're smart and they
18:00
can do everything a lot and I think I'm
18:02
smarter by saying I don't how to you
18:04
know fix it you know plumbing problem or
18:06
electrical problem or something you know
18:08
my car breaks down I'm smarter I mean
18:10
I'm sure I can go and figure it out
18:12
eventually but what's that worth you
18:15
know exactly the time that's involved
18:17
the money that's involved in this type
18:21
of business retail home shopping TV as
18:25
seen on TV you know we talked about all
18:27
time you may get one shot at it you have
18:30
to do it correctly you have to get
18:32
people that know what they're doing and
18:33
as Jim Jim les he said you know you can
18:36
learn through attrition you can learn
18:38
through making missteps but you know you
18:41
may not keep getting shots so you know
18:43
you want to take there's too much it
18:46
written is too much at stake I mean
18:47
little things you know like you want to
18:50
learn it you know make something at home
18:51
or you know cook something and you want
18:54
to I mean I get that you know there's
18:56
there's a million videos things that you
18:57
could do that the average person or most
18:59
anybody can do but this says this is a
19:01
serious cutthroat business and and I
19:05
think the easiest part is coming up with
19:06
the ideas and getting started I think
19:08
the hard part is getting it to sell and
19:11
making money with it and like you said
19:13
if it was easy everybody would be doing
19:14
it they're not and you know even people
19:18
like us who've been doing this forever
19:20
you know we still don't have a better
19:23
than 50% success rate no way and that's
19:25
with us with all that we know all the
19:27
connections we have all the knowledge
19:29
know-how you know we've got skill sets
19:33
combined and yet still we can't make it
19:35
happen a majority of the time so what
19:37
does that tell you
19:38
you know it shows how many things really
19:41
like we said how many things have to
19:42
fall in place I mean you're talking
19:44
about so and you have other people that
19:46
are involved that are decision makers
19:48
you know who's on vacation who stubbed
19:50
their toe who doesn't want to let you
19:51
know right now he's look thinking about
19:53
his job he's getting moved around I mean
19:55
we talked about it how buyers are moved
19:56
around a lot and their job depends on
19:58
picking the right products and
19:59
you know we can't go there and show
20:02
products down anybody's throat they know
20:04
what they need they know what they want
20:05
and it's not up to us we just have to be
20:08
ready with the right product the right
20:10
information the right pricing the right
20:12
factory the right shipping cost so when
20:15
they do pick that product I mean that's
20:16
just as you said Jim it's just a lot of
20:18
things have to be put in place by the
20:20
right people yeah
20:22
well that's that's the business I know I
20:25
hear you I hear I know that we got a
20:27
short show today yeah and I do want to
20:30
kind of we were getting some questions
20:31
on that on licensing and the time frames
20:34
and kind of what to look out for and I
20:36
wanted to just run that by you because
20:38
we do we do get people that are looking
20:40
to license and it they're just getting
20:42
discourage because it's taking a long
20:43
time yeah just being just being it for
20:46
the long haul that's all I can tell you
20:47
I don't care what it is how exciting the
20:50
product is it's just gonna it's a
20:53
process unfortunately and you know we
20:56
can help you through it that's not a big
20:58
deal but you know it's it's just
21:01
something that you got to kind of sit
21:03
down relax and understand it it's gonna
21:06
be a bumpy road and you know if you get
21:09
a deal you get a deal and then you make
21:11
sure it's right and and the agreements
21:12
right and you know then you getting it
21:15
success that way but yeah you know I
21:19
told he's not easy but now you know
21:21
people are doing it right we work with
21:23
lots of people that do get deals and are
21:25
successful and it's always the one that
21:27
stuck it out the ones that hung in
21:29
they're the ones that can just
21:31
emotionally get past the the tough weeks
21:35
when it's just everything's going wrong
21:37
you just got to know you got almost look
21:38
ahead you gotta say I can't worry about
21:40
tonight tomorrow's a new day or next
21:42
week's a new week and let's try this and
21:44
then you kind of huddle back up and you
21:45
figure out what other things you can do
21:47
and keep going keep going yeah yeah I'm
21:50
glad you said that you mean you and I
21:52
hate quantum mistakes but you have to
21:54
learn from the missteps
21:55
you cannot keep making those same
21:56
mistakes you have to be open to I don't
22:01
like the word criticism but you have to
22:02
be open to that feedback of what buyer
22:04
is and what people in the industry are
22:06
giving you so that you can be prepared
22:07
so I totally agree there's no doubt
22:10
about it it's a it's a tough business
22:11
but I
22:12
it's a lot of fun when you really can
22:14
open your mind and do things the way
22:16
they should be done yeah so you know
22:19
people can understand that they'll you
22:21
know this will be a much better
22:23
experience for them but you know a lot
22:24
of people have lots of ideas too so the
22:26
good news is that most inventors tend to
22:28
have more than one idea so look if you
22:30
fail at one then at least you've been
22:32
through the process then the second time
22:34
the third time the fourth time and and
22:36
you tend to get more success when you've
22:38
got lots of ideas and if you get used to
22:40
the fact that hey I'm gonna come up with
22:41
ten things and I know eight or nine are
22:44
gonna go anywhere that's fine too and
22:45
you know that the one or two could be
22:48
successful so yeah well all right my
22:52
friend like I said I know you had a
22:54
short show you got a few things you got
22:56
to do today I appreciate you getting on
22:58
and giving us a mission about what's
23:01
happening obviously with your products
23:03
and what's going on in the licensing
23:04
world if anybody asks any questions
23:07
what's the best way for them to get to
23:09
you well you know they can certainly go
23:12
to our Facebook page and we're alive now
23:15
so get retail ready with carmine and Jim
23:18
on Facebook you know come join us you
23:20
know we do a podcast every week so you
23:22
know that you can go back and listen to
23:24
all the archives and of course they
23:26
could just Google me you know I'm
23:29
everywhere Twitter LinkedIn Facebook
23:31
they can reach me that way it's easy you
23:34
know Google is that's what I say Google
23:39
Google all right you listen man you have
23:45
a good rescue week and for all of our
23:48
listeners out there I thank you for
23:50
joining please spread the word go on out
23:52
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23:55
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23:57
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24:00:00
we could really appreciate it again I
24:02:00
thank you for listening and we will
24:03:00
catch you next time on getting retail
24:06:00
ready y'all take care